Walgreens Collaborates With Jordana Brewster to Celebrate Red Nose Day, an Effort to End Child Poverty
May 24 2021 - 9:10AM
Business Wire
The annual event raises awareness and funds to
keep children safe, healthy, educated and empowered, with more than
$240 million donated to support underserved children since 2015
Today, children in the United States are facing higher levels of
hunger, homelessness and a growing learning gap due to the
widespread ripple effects of the COVID-19 pandemic. In 2020, child
poverty in the US rose as high as 21.4 percent1 worsened by the
COVID-19 pandemic, making it increasingly urgent to support
underserved children. Walgreens proudly serves as a longtime
national partner of Red Nose Day, a campaign from nonprofit Comic
Relief US, with the mission to end child poverty by funding
programs that keep children safe, healthy, educated and empowered.
To help tackle this issue, Walgreens is collaborating with actress
Jordana Brewster to raise awareness and funds to end child poverty
through Red Nose Day.
As a mom of two, and outspoken advocate for mothers, Jordana is
eager to lend her voice to the cause. “After the past year we’ve
all had, I am proud to be working with Walgreens, a company that
has been a constant community pillar during this pandemic, on such
a great cause like Red Nose Day,” said Jordana Brewster. “I feel
fortunate that I was able to be at home with my kids as they
navigated virtual learning and what was happening in the world, but
I realize that so many parents and children did not have that same
experience. As a mom, it’s important for me to advocate for every
child’s right to thrive and as a parent I want to teach my boys
every day why we give back.”
Global Initiative, Local Impact
Red Nose Day began in the United States in 2015. Since then,
millions of people have supported Red Nose Day’s fundraising
efforts, with donations helping to support partner organizations
including the Boys & Girls Clubs of America, which supports
children and youth with educational resources and a safe place to
be after school; Children's Health Fund, which brings essential
medical services to children in underserved and rural communities;
Covenant House, which provides shelter and holistic support
services to youth facing homelessness in the United States and
Latin America; Start Early, which provides critical early childhood
education programs for children ages 0-5, as well as City Year,
Feeding America, International Rescue Committee, Brotherhood
SisterSol, Amref, and others.
“There is no better time than now to shine a light on the issue
of child poverty,” said Patrick McLean, chief marketing officer of
Walgreens. “The COVID-19 pandemic has put many children and
families in a tough spot. At Walgreens, we are committed to giving
back to the communities we serve and doing what we can to be a
helping hand to all impacted by this past year. This Red Nose Day,
especially, every donation counts.”
Donate through May 31
Customers can donate to Red Nose Day until May 31 at
Walgreens.com/RedNoseDay. A donation will unlock a special Digital
Red Nose filter that can be shared on Instagram, Facebook or
Snapchat. Walgreens encourages everyone who donates to show their
Red Nose Day spirit by sharing a selfie wearing their Digital Red
Nose, tagging @Walgreens, #NosesOn, #myWalgreens, then challenging
friends and family to do the same. Customers may also donate
in-store or, new this year, myWalgreens members can donate their
Walgreens Cash rewards through the Walgreens app. One hundred
percent of the donations will go to Red Nose Day, benefiting
grantee partner organizations that help underserved children stay
safe, healthy, educated and empowered through nutritious meals,
educational services, safe shelter and more.
Red Nose Day
Red Nose Day has raised more than $240 million since its
inception in the United States to help end child poverty. Through
the purchase of Red Nose Day merchandise and cash donations,
Walgreens in partnership with proud supporting vendors and
customers raise funds for nutritious meals, essential medicine,
shelter and other vital aid and education-based services to
millions of children in America and around the world. This year,
Red Nose Day will be celebrated on May 27.
1
https://www.pbs.org/wgbh/frontline/article/covid-poverty-america/
About Walgreens
Walgreens (www.walgreens.com) is included in the Retail Pharmacy
USA Division of Walgreens Boots Alliance, Inc. (Nasdaq: WBA), a
global leader in retail and wholesale pharmacy. As America’s most
loved pharmacy, health and beauty company, Walgreens purpose is to
champion the health and wellbeing of every community in America.
Operating more than 9,000 retail locations across America, Puerto
Rico and the U.S. Virgin Islands, Walgreens is proud to be a
neighborhood health destination serving approximately 8 million
customers each day. Walgreens pharmacists play a critical role in
the U.S. healthcare system by providing a wide range of pharmacy
and healthcare services. To best meet the needs of customers and
patients, Walgreens offers a true omnichannel experience, with
platforms bringing together physical and digital, supported by the
latest technology to deliver high-quality products and services in
local communities nationwide.
About Red Nose Day
Red Nose Day USA is a fundraising campaign run by the non-profit
organization Comic Relief US, a registered U.S. 501(c)(3). Red Nose
Day started in the U.K. in 1988, built on the foundation that the
power of entertainment can drive positive change. To date, it has
raised over $1 billion globally. Since its US launch in 2015, Red
Nose Day has raised over $240 million to positively impact over 25
million children in the US and around the world. Money raised
supports programs that ensure the children who need it most are
safe, healthy, educated and empowered. For more information about
Red Nose Day USA and its impact, visit www.rednoseday.org. Follow
@RedNoseDayUSA on Twitter, Instagram and Facebook.
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Megan Boyd megan.boyd@walgreens.com
Walgreens Boots Alliance (NASDAQ:WBA)
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