Time to Walk: An Inspiring Audio Walking Experience Comes to Apple Fitness+
January 25 2021 - 9:00AM
Business Wire
Episodes feature personal stories, photos, and music from
influential people to inspire Apple Watch users to walk
more
Apple® today unveiled Time to Walk™, an inspiring new audio
walking experience on Apple Watch® for Fitness+ subscribers,
created to encourage users to walk more often and reap the benefits
from one of the healthiest activities. Each original Time to Walk
episode invites users to immerse themselves in a walk alongside
influential and interesting people as they share thoughtful and
meaningful stories, photos, and music. Time to Walk can be enjoyed
anytime and anywhere with Apple Watch and AirPods® or other
Bluetooth headphones.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20210125005246/en/
Time to Walk is an inspiring new audio
walking experience on Apple Watch for Fitness+ subscribers, created
to encourage users to walk more often and reap the benefits from
one of the healthiest activities. (Photo: Business Wire)
“Walking is the most popular physical activity in the world, and
one of the healthiest things we can do for our bodies. A walk can
often be more than just exercise: It can help clear the mind, solve
a problem, or welcome a new perspective,” said Jay Blahnik, Apple’s
senior director of Fitness Technologies. “Even throughout this
challenging period of time, one activity that has remained
available to many is walking. With Time to Walk, we’re bringing
weekly original content to Apple Watch in Fitness+ that includes
some of the most diverse, fascinating, and celebrated guests
offering inspiration and entertainment to help our users keep
moving through the power of walking.”
Each Time to Walk episode is shaped by the guest’s personal,
life-shaping moments and includes lessons learned, meaningful
memories, thoughts on purpose and gratitude, moments of levity, and
other thought-provoking topics, recorded while walking outside or
in locations that are meaningful to them. The narrative comes to
life through photos that appear on Apple Watch, perfectly timed to
amplify a corresponding moment the guest shares. Following the
guest’s stories, the experience extends with the guest introducing
a short playlist of songs that has given them motivation and
inspiration, so the listener can continue their walk to a
soundtrack intimately connected to each guest.
Time to Walk launches today with four episodes from the
following guests:
- Country music star Dolly Parton has won nine GRAMMYs and
is also a celebrated actor, businessperson, and humanitarian. Dolly
reflects on her career, family, and growing up in rural Tennessee.
“I’ve loved walking ever since I was a little girl in the Smoky
Mountains,” Parton says. “I think it’s so important to be able to
get out and walk if we can during this time. I do my best thinking
when I walk. And while many of us feel confined during this time,
I’m hopeful that people will take a walk down memory lane with me
and we can all feel a little more freedom taking the time to walk
together.”
- NBA player Draymond Green won three basketball
championships with the Golden State Warriors, helping to change how
the game is played. He reflects on the virtues of failure and
tuning out criticism. “There’s nothing better than a walk in
nature, getting lost in my thoughts, and taking a deep breath of
fresh air,” Green says. “Take all the stresses of your day and let
them blow away with the wind. I hope sharing my stories with those
who go on a walk with me will give them the same drive to chase
their dreams that I had in chasing mine.”
- Musician Shawn Mendes went viral on social media at 15,
had his first platinum album by 19, and has toured the world. He
shares how a slower pace has helped him personally and creatively.
“Taking a walk is a great way to clear your mind,” Mendes says.
“It’s the most simple thing you can do to calm the body and soul,
reflect, and slow down. I hope people get to feel the same sense of
calm I do while walking and can bring that to their own
experiences.”
- Emmy Award winner Uzo Aduba found stardom on the series,
“Orange Is the New Black,” but only after many rejections. She
talks about lifelong relationships and keeping the faith. “I love
walking either by myself or with my dog,” Aduba says. “It’s a time
to connect and have the conversations with myself that can often
get overlooked throughout the day, and bring peace of mind. The
experience of walking and telling my stories gave me that familiar
feeling that walking brings, answering questions that need to be
answered, and addressing topics that need to be addressed. I’m so
excited to share that with those who take the time to walk with
me.”
New episodes will appear in the Workout app on Apple Watch from
a different guest each Monday through the end of April. Users can
browse and enjoy previous Time to Walk episodes when it is most
convenient for them.
Time to Walk episodes are automatically downloaded to Apple
Watch with a Fitness+ subscription, and users can start an episode
directly from the Workout app. Once a Time to Walk episode is
selected on Apple Watch, a Walk workout automatically begins and
users can go at any pace that suits them while listening with
AirPods or paired Bluetooth headphones. New episodes ranging from
25 to 40 minutes will appear automatically in the Workout app on
Apple Watch, and users can also browse episodes in the Fitness+ tab
in the Fitness app on iPhone®. For Apple Watch customers who use a
wheelchair, Time to Walk becomes Time to Push, and automatically
starts an Outdoor Wheelchair Walk Pace workout.
Pricing & Availability
Time to Walk is the latest addition to Apple Fitness+™, the
first fitness service built around Apple Watch, which also brings
studio-style workouts to iPhone, iPad®, and Apple TV® 4K or Apple
TV HD, intelligently incorporating workout metrics from Apple Watch
for a first-of-its-kind personalized and immersive experience users
can complete wherever and whenever is convenient for them.
- Apple Fitness+ is available in Australia, Canada, Ireland, New
Zealand, the UK, and the US.
- Three months of Apple Fitness+ are included for customers who
purchase Apple Watch Series 3 or later, and one month of Fitness+
is included for existing Apple Watch users.1
- Fitness+ is available as a subscription service for
$9.99 (US) per month or $79.99 (US) per year.2
- Fitness+ can be shared among up to six family members for the
same price, making it easy for other Apple Watch users in the
household to enjoy the service.
- Fitness+ is included in the Apple One™ Premier plan, which,
where available, also gives customers access to Apple Music®, Apple
TV+™, Apple Arcade℠, Apple News+™, and 2TB of iCloud® storage for
$29.95 per month, and can be shared among up to six family
members.
- Fitness+ requires Apple Watch Series 3 or later paired with
iPhone 6s or later, or iPhone SE, with watchOS® 7.2 or later and
iOS 14.3 or later.
- Time to Walk requires AirPods or other Bluetooth headphones
paired with Apple Watch.
- Once Time to Walk episodes are downloaded, a WiFi or cellular
connection is not required.
1This extended trial is available for a limited time. 2 $9.99
per month or $79.99 per year after free trial. No commitment. Plan
automatically renews until cancelled.
Apple revolutionized personal technology with the introduction
of the Macintosh in 1984. Today, Apple leads the world in
innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV.
Apple’s five software platforms — iOS, iPadOS, macOS, watchOS, and
tvOS — provide seamless experiences across all Apple devices and
empower people with breakthrough services including the App Store,
Apple Music, Apple Pay, and iCloud. Apple’s more than 100,000
employees are dedicated to making the best products on earth, and
to leaving the world better than we found it.
NOTE TO EDITORS: For additional information visit Apple Newsroom
(www.apple.com/newsroom), or call Apple’s Media Helpline at (408)
974-2042.
© 2021 Apple Inc. All rights reserved. Apple, the Apple logo,
Time to Walk, Apple Watch, AirPods, iPhone, Apple Fitness+, iPad,
Apple TV, Apple Arcade, Apple One, Apple Music, Apple TV+, Apple
News+, iCloud and watchOS are trademarks of Apple. Other company
and product names may be trademarks of their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20210125005246/en/
Apple Nikki Rothberg, (408) 974-4427 nrothberg@apple.com
Stephanie Saffer, (408) 974-5160 ssaffer@apple.com
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