HAMPTON, N.H., Nov. 8, 2019 /PRNewswire/ -- Planet Fitness,
Inc. (NYSE: PLNT), one of the largest and fastest-growing
franchisors and operators of fitness centers in the U.S., today
announced the Company's international expansion to Australia. The country's first official
Judgement Free Zones® are located in Tuggerah and Gosford in the
Central Coast of New South Wales,
and a location in Casula is expected to open in 2020.
Planet Fitness has signed an Area Development Agreement with
Bravo Fit Holdings Pty Ltd. ("Bravo"), which will bring a minimum of 35
Planet Fitness locations to Australia over the next several years.
Bravo is a joint venture among
U.S. franchisees, Bravo Fit, LLC and PF Growth Partners, LLC and
leading Australian fitness operator, Dallas
Rosekelly's Galactic Fitness Pty. The Company has more than
14.1 million members with clubs located in all 50 states, the
District of Columbia, Puerto Rico, Canada, the Dominican Republic, Panama, and Mexico.
"We are excited to announce our plans to expand the Planet
Fitness brand into Australia,"
said Ray Miolla, Chief Development
Officer at Planet Fitness. "Australia represents a unique opportunity to
grow in a market that combines a favorable operational environment,
consumer affinity for US brands, a desirable competitive landscape
and an opportunity to develop a large fleet of clubs."
Planet Fitness offers a high-quality fitness experience for
extremely affordable prices, including a variety of benefits such
as a welcoming, judgement free environment, brand name cardio and
strength equipment, fully equipped locker rooms, and is always
staffed. The Planet Fitness Black Card® membership includes
additional perks, such as access to any club at no additional
charge, the ability to bring a guest anytime, and additional
amenities like unlimited use of massage chairs, HydroMassage® beds,
and more.
About Planet Fitness
Founded in 1992 in Dover, NH,
Planet Fitness is one of the largest and fastest-growing
franchisors and operators of fitness centers in the United States by number of members and
locations. As of September 30, 2019,
Planet Fitness had more than 14.1 million members and 1,899 stores
in 50 states, the District of
Columbia, Puerto Rico,
Canada, the Dominican Republic, Panama and Mexico. The Company's mission is to enhance
people's lives by providing a high-quality fitness experience in a
welcoming, non-intimidating environment, which we call the
Judgement Free Zone®. More than 95% of Planet Fitness stores are
owned and operated by independent business men and women.
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SOURCE Planet Fitness, Inc.