The Weinbach Group's Ronnie Khalil Selected As Speaker For The
Miami Arts Marketing Project's Bootcamp
MIAMI, April 16,
2024 /PRNewswire-PRWeb/ -- Ronnie Khalil,
Director of Client Accounts & Digital Initiatives at The
Weinbach Group, will be a featured speaker at the "Digital
Marketing: Upskill for the Next Wave" bootcamp presented by the
Arts & Business Council of Miami's Miami Arts Marketing Project (MAMP).
The event, scheduled for June 2024,
will give professionals involved in Miami's booming arts community the opportunity
to learn about digital marketing and how it can propel their arts
organizations toward greater visibility.
I'm looking forward to sharing the details
of this successful endeavor with participants of the digital
marketing bootcamp.
In his role at The Weinbach Group, Mr. Khalil leads the
Miami ad agency's account team for
the Miami-Dade County Department of Cultural Affairs, which
operates a number of performance venues throughout the County,
including the Dennis C. Moss Cultural Arts Center and the
Miami-Dade County Auditorium, as well the African Heritage Cultural
Arts Center.
In his presentation at the digital marketing bootcamp, Mr.
Khalil will share strategies he and his team utilized to help the
County's cultural arts programs successfully emerge from the
pandemic, which shuttered performing arts spaces and forced venues
to reimagine how to deliver arts to their constituents. For the
Miami-Dade County Department of Cultural Affairs, Mr. Khalil
developed and implemented marketing campaigns that relied heavily
on digital initiatives. The campaigns he and his team created
helped sell tickets, fill seats, and breathe new energy into the
County's diverse cultural arts programs.
In addition, at the bootcamp, he will explain how The Weinbach
Group's digital marketing activities on behalf of the Department of
Cultural Affairs allowed County employees to better measure
advertising investments and, ultimately, choose more efficient
allocations of their finite marketing resources.
"It's been an incredible collaboration working with the
Miami-Dade County Department of Cultural Affairs," said Mr. Khalil.
"With its dynamic staff, we have implemented a robust digital
marketing program that reaches diverse audiences of all age ranges,
and it has successfully brought audiences back to the arts,
post-pandemic. I'm looking forward to sharing the details of this
successful endeavor with participants of the digital marketing
bootcamp."
MAMP and the Arts & Business Council of Miami bring together professionals in the arts
and creative fields to examine trends in marketing. The series
connects members of the arts community with experts who provide
advice about how to reach new audiences, learn engagement tactics,
and maximize their budgets.
The June 11 bootcamp will take
place at the Adrienne Arsht Center from 8:00
am to noon and will showcase thought leaders sharing
valuable insights to help arts organizations enhance their digital
marketing strategies. The bootcamp will take a closer look at how
arts organizations "lead, enable, empower, and engage" and will
explore digital trends in email marketing, AI, and social
media.
Mr. Khalil joins a distinguished lineup of thought leaders,
including industry experts such as Dan
Grech from BizHack, Julie
Colton from RBB Communications, Carmen Rodriguez from Collective Grace, and
Dan Farrell from the Miami New
Times.
For more information about The Weinbach Group, or to schedule an
interview, please contact Meieli Sawyer at (305) 668-0070 or
msawyer@weinbachgroup.com.
About The Weinbach Group
The Weinbach Group, now in its fourth decade of business,
consistently ranks among South
Florida's top advertising, public relations, and marketing
firms. The agency serves clients in a range of industries, and is
best known as healthcare marketing firm. Notable clients have
included ChenMed Senior Care, The Renfrew Center for Eating
Disorders, HCA, University of Miami
Miller School of Medicine, and Jackson Health System.
Media Contact
Meieli Sawyer, The Weinbach Group, 305-668-0070,
msawyer@weinbachgroup.com, www.weinbachgroup.com
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SOURCE The Weinbach Group