COSTA MESA, Calif.,
May 16, 2018 /PRNewswire/
-- Experian® announced it has been recognized as
the most often used vendor for identity verification in a survey of
network security decision makers published in Forrester's March,
2018 "Top Trends Shaping Identity Verification (IDV) in
2018" report.
"We live in a digital world where it's common to use multiple
online identities," said Donna
DePasquale, Experian's Senior Vice President of Global
Marketing and interim Global Head of Fraud & Identity. "With
the lack of face-to-face interaction online, the ability to
recognize legitimate customers is even more important. Fortunately,
we have the data and technology to help businesses better identify
their customers, make more informed fraud decisions and balance the
customer experience."
The report, which discusses the importance of easy-to-use
identity verification tools, reveals the top trends shaping
identity verification in 2018. Two of the trends mentioned in the
report include: poor identity verification continues to have
serious consequences beyond transactions, and behavioral biometrics
shows its strength with identity verification.
Both of these trends are supported by findings from Experian's
Global Fraud and Identity Report, which was released earlier
this year. The research shows businesses need to better identify
their customers to help combat online fraud. In fact, 84 percent of
businesses surveyed say the need for fraud risk mitigation could be
reduced if they were certain about customers' identity. In
addition, 75 percent of businesses expressed interest in more
advanced security measures and authentication that have no impact
on the digital customer experience.
The Forrester report states that its interviewees indicate that
no single source of information is sufficient to establish a
360-degree view of any given customer. The Forrester report also
suggests that companies inventory and then revise their existing
[identity verification] portfolio to ensure all their bases are
covered. The report states "After it failed to detect money
laundering early enough, a North American bank expanded its
existing [identity verification] services based on credit header
data to include Experian's identity verification services based on
device ID reputation — resulting in a 15% higher identity theft
detection rate."
A complimentary copy of the March
2018 Forrester report by analyst Andras Cser and Merritt
Maxim is now available.
The Forrester Data Global Business Technographics® Security
Survey, 2017 was fielded between May and June of 2017. This online
survey included 3,752 respondents in Australia, Brazil, Canada, China, France, Germany, India, New
Zealand, the UK, and the US from companies with two or more
employees. Of 1,097 network security decision makers (20+
employees) responding to the question, 25% use Experian for
identity verification, more than any other vendor.
Experian offers identity verification capabilities specifically
designed to deliver comprehensive online fraud management that can
be deployed quickly so companies can better identify the fraudsters
and stop fraud attacks before they happen. All of fraud and
identity services are available through the Experian CrossCore
platform, the industry's first open platform for fraud and identity
services.
Learn more about Experian's Fraud and Identity business.
About Experian
Experian is the world's leading global information services
company. During life's big moments — from buying a home or a car,
to sending a child to college, to growing a business by connecting
with new customers — we empower consumers and our clients to manage
their data with confidence. We help individuals to take financial
control and access financial services, businesses to make smarter
decisions and thrive, lenders to lend more responsibly, and
organizations to prevent identity fraud and crime.
We have more than 16,000 people operating across 37 countries
and every day we're investing in new technologies, talented people
and innovation to help all our clients maximize every opportunity.
We are listed on the London Stock Exchange (EXPN) and are a
constituent of the FTSE 100 Index.
Learn more at www.experianplc.com or visit our global content
hub at our global news blog for the latest news and insights from
the Group.
Experian and the Experian marks used herein are trademarks or
registered trademarks of Experian Information Solutions, Inc.
Other product and company names mentioned herein are the
property of their respective owners.
Contacts:
Kristie
Galvani
Scott Anderson
Rubenstein
Public
Relations Experian
Public Relations
1 212 805
3005
1 714 830 3185
kgalvani@rubensteinpr.com scott.n.anderson@experian.com
View original content with
multimedia:http://www.prnewswire.com/news-releases/experian-cited-in-a-recent-survey-as-the-most-often-used-vendor-for-identity-verification-300649367.html
SOURCE Experian