BOCA
RATON, Fla., March 21,
2022 /PRNewswire/ -- Grom Social Enterprises, Inc.
(NASDAQ: GROM) and its recently-acquired Curiosity Ink Media
have engaged the consulting services of veteran entertainment
marketing executive Melanie Bartlett
to support the business strategy, bolster marketing efforts, and
help introduce e-commerce content for the company's recently
launched digital holiday hub Santa.com, as well as Grom
Social, the company's flagship social app for kids under 13.
Bartlett's appointment was announced jointly by Darren Marks, Grom's Chairman and Chief
Executive Officer and Jared Wolfson,
CEO of Curiosity Ink Media.
Bartlett is an accomplished marketing
executive known for bringing beloved animated properties to
consumers around the world.
Bartlett will guide the Curiosity Ink Media executive team in
executing marketing initiatives for Santa.com, a digital
holiday hub that will introduce e-commerce later this year, as well
provide guidance on other Curiosity original kids' and family
projects. Additionally, Bartlett will be instrumental in the site's
editorial content, digital asset production, and social media
initiatives. Bartlett will also lend her expertise to Grom Social,
the parent-supervised and fully monitored safe social app for kids
under 13, who are not permitted on most other social media without
parental consent.
Bartlett is an accomplished and passionate marketing executive
known for bringing beloved animated properties to consumers around
the world. Bartlett most recently served as Senior Vice President
of Marketing for Blue Sky Studios, a division of 20th
Century Fox, acquired by Disney in 2019. As marketing and franchise
lead, she provided brand oversight and developed creative assets
for marketing and product development across multiple divisions
worldwide, including theatrical, consumer products, publishing,
gaming, and home entertainment. Prior to joining Blue Sky, Bartlett
was Vice President of International Marketing for 20th
Century Fox International, where she managed international
multi-media marketing campaigns for some of the world's most iconic
animated family films including Rio, the record-breaking
Ice Age: Dawn of the Dinosaurs, The Simpsons Movie
and Alvin and the Chipmunks.
An experienced marketing professional in the animation and
family entertainment space, prior to joining 20th
Century Fox, Bartlett was Director of Worldwide Marketing for
Warner Bros. Consumer Products on Cartoon Network properties, and
in her early career, she managed the Hanna-Barbera International
Home Entertainment marketing for Turner Pictures Worldwide
Distribution.
About Santa.com
Santa.com was born
out of the simple idea of removing the stress from the holidays to
bring more joy. With busy parents and caregivers in mind and those
who love the spirit of the holidays, Santa.com is a one-stop
holiday hub, filled with curated gifting ideas, decor and
entertainment tips and easy solutions to the many holiday needs.
Santa.com is also an opportunity for a shared experience
with kids, where the magic of the holidays lives and any child
(whose parent has opted in) can safely engage in a digital North
Pole environment and send their wish list to Santa.
About Curiosity Ink Media
Curiosity Ink Media is
a global media company that develops, acquires, builds, grows and
maximizes the short, mid, and long-term commercial potential of
Kids & Family entertainment properties and associated business
opportunities. Driven by a best-in-class leadership team, Curiosity
Ink Media's multi-faceted I.P. library is designed to
amass ongoing value through strategic stewardship, partnerships,
and highly targeted market entry.
About Grom Social Enterprises, Inc.
Grom Social
Enterprises, Inc. is a growing social media platform and original
content provider of entertainment for children under 13 years of
age, which provides safe and secure digital environments for kids
that can be monitored by their parents or guardians. The Company
has several operating subsidiaries, including Grom Social, which
delivers its content through mobile and desktop environments (web
portal and apps) that entertain children, let them interact with
friends, access relevant news, and play proprietary games while
teaching them about being good digital citizens. The Company owns
and operates Top Draw Animation, which produces award-winning
animation content for some of the largest international media
companies in the world. Grom also includes Grom Educational
Services, which has provided web filtering services for K-12
schools, government and private businesses. For more information,
please visit gromsocial.com.
Forward-Looking Statements
This press release contains
statements, which may constitute "forward-looking statements.".
Those statements include statements regarding the intent, belief,
or current expectations of Grom and members of its management team
as well as the assumptions on which such statements are based. Such
forward-looking statements are not guarantees of future performance
and involve risks and uncertainties, and that actual results may
differ materially from those contemplated by such forward-looking
statements. Important factors currently known to management that
may cause actual results to differ from those anticipated are
discussed throughout the Company's reports filed with Securities
and Exchange Commission which are available at www.sec.gov as well
as the Company's web site at www.gromsocial.com. The Company
undertakes no obligation to update or revise forward-looking
statements to reflect changed assumptions, the occurrence of
unanticipated events or changes to future operating results.
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SOURCE Grom Social Enterprises, Inc.