Puration Inc (OTCMKTS:PURA) Explodes on Coca-Cola Interest
October 17 2018 - 9:11AM
InvestorsHub NewsWire
By Gene Daniel - October 16, 2018
Puration Inc (OTCMKTS:PURA), the
tiny CBD-infused water company, is now under the spotlight as the CEO made
mention in an interview that LA Libations, the innovation arm of
Coca-Cola, is showing interest in the company’s Everx CBD Sports
Water.
Beverages are one of the key segments in the cannabis
industry to watch as they could have instant market appeal sending
the cannabis industry into every household. Of course, after this
news made the rounds, the stock shot up more than 1000%. Prior to
the announcement, PURA was trading around a nickel and now a share
will cost you $0.20.
Puration Inc (OTCMKTS:PURA)
bills itself as a company that has been a water purification
company. PURA is involved in the design, development, engineering,
production, marketing, and distribution of personal and group
systems that filter, purify, clean, extract or otherwise improve
the quality of water on a cost-effective, affordable basis, with a
minimum of environmental impact.
PURA operates a U.S. Patented Cannabis Extraction process
and sells its extracts for infusion into a variety of consumer
products to include beverages, foods, nutritional supplements, and
cosmetics.
Resulting from their own design and engineering, the
company’s water purification systems include personal water filter
bottles, collapsible water pouches, replacement filters, and travel
filters.
Puration introduced its EVERx CBD Infused Sports Water at
Arnold Schwarzenegger’s Annual Arnold Sports Festival last year and
is returning to the Arnold this year on March 1st to introduce its
first two flavored waters: EVERx CBD Infused Kiwi-Strawberry Sports
Water and EVERx CBD Infused Lemon-Lime Sports Water. EVERx Sports
Water is built on two patents that together deliver a combination
of characteristics that are unprecedented in the beverage industry.
In addition to the benefits of its CBD infusions, EVERx Sports
Water has an optimal alkaline pH level formulated with antioxidants
and electrolytes to deliver the most effective hydration available
in the alkaline water market.
According to the press release, PURA debuted its EVERx CBD
Sports Water early last year at Arnold Schwarzenegger’s Arnold
Sports Festival. EVERx has since become the leading CBD infused
beverage in the sports nutrition marketplace. The company
reported 600% sales growth in the second quarter of this year and
recently announced a $1 million annual revenue benchmark
being potentially within reach for 2018. The company has its
first THC infused beverage, THCSavor, under development and has
recently announced a letter of intent to acquire a company with a
third cannabis sector beverage. The acquisition is
anticipated to be completed later this month.
Plus, PURA also announced it would be spinning off its
cannabis cultivation business. According to the release, “The
spinoff is part of the overall strategy for Puration to concentrate
ongoing business development efforts on the company’s flourishing
cannabis-infused beverage business. The spinoff announced last week
has been effected through the execution of a securities exchange
agreement with Nouveau Life Pharmaceuticals, Inc., (OTC:
NOUV). PURA has sold its cannabis cultivation business in
exchange for a convertible purchase note issued by NOUV. All of the
NOUV common shares issued in conversion of the purchase note are
slated for distribution to PURA shareholders in a dividend
distribution following a recapitalization of NOUV.”
Carrying a capital value in the market of $10.15M,
PURA has a solid balance sheet and plenty of
momentum. The bulls will leave the stock if more news does not come
out soon, but this might be one to hold onto as all of cannabis
might be lifted as Legalization looms across the border. We will
update the story again as soon as further details
emerge. Sign-up for continuing coverage on shares of
$PURA stock, as well as other hot stock picks, get our free
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Disclosure: we hold no position in $PURA, either long
or short, and we have not been compensated for this
article.
Source: Oracle Dispatch - https://oracledispatch.com/2018/10/16/puration-inc-otcmktspura-explodes-coca-cola-interest/
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