BEIJING, Aug. 13,
2022 /PRNewswire/ -- On August
2, the 2022 China International Fair for Trade in Services
(CIFTIS) Sports Services Section press briefing was held in the
morning in Beijing. As one of the
nine major industry thematic sections of 2022 CIFTIS, the Sports
Services Section will be held in Beijing Shougang Park in early
September.
Chen Jie, deputy director-general
and spokesperson of Beijing Municipal Bureau of Sports, introduced
that the 2022 CIFTIS Sports Services Section Fair will be hosted by
the Beijing Municipal Bureau of Sports and organized by ADG
Exhibition. With "Sports Invigorate the City" as its theme and
"International, Professional, Market-oriented, and
Technology-driven" as its highlights, the event aims to "promote
the networking and partnership in sports services and establish a
bridge for communication in the international sports industry. It
is consisted of exhibitions, forums, matchmaking, and supporting
events.
8 Extraordinary Exhibition Areas
According to Mr. Chen Jie, the
exhibition area of 2022 CIFTIS Sports Services Section will cover
an area of 22,200 square meters, the largest among all dedicated
thematic exhibitions. The total thematic exhibition area covers
13,200 square meters indoor and 9,000 square meters outdoor. The
Sports Services Exhibition is divided into 8 sub-exhibits:
International Sports Services Exhibition, Olympic Achievements
Promotion Services Exhibition, Sports Event Services Exhibition,
Sports Consumption Services Exhibition, Smart Sports Services
Exhibition, Sports Integration Services Exhibition, National
Fitness Services Exhibition, and Outdoor Lifestyle Services
Exhibition, comprehensively covering 9 major categories of the
sports services. 121 enterprises and institutions have confirmed
their participation in the offline exhibition, which amounts to a
100% exhibition recruitment rate. 67% of the offline exhibitors are
international companies and organizations. The proportion of
specially designed booths has reached 97%. And among all offline
exhibitors, 35% are leading enterprises in the industry.
Diversified Forums and Events
Mr. Chen Jie also shared that
there will be ten forums and supporting events in the Sports
Services Section. Four forums and conferences have been confirmed,
including the International Sports Services Development Conference,
the Digital Sports Development Forum, the International Sports
Culture and Tourism Industry Development Forum, and the
International Ice and Snow Industry Development Forum. Officials
from governments and international sports organizations, management
of internationally renowned enterprises, specialists, and scholars
at home and abroad, as well as experts closely connected with the
sports industry will attend and deliver speeches, sharing their
inspiring opinions and insights with the audiences.
In the meanwhile, a number of supporting events will be held in
the exhibition and conference space of the Sports Services Section,
such as industry networking sessions, the Sports Science and
Technology Entrepreneurship Competition, Industry Top Brands
Competition, Sports Marketplace for Consumers, industry reports and
achievements release conference, ice and snow outdoor fashion show,
to name but a few. It aims to provide a stage in the
"Post-Winter-Olympics Era" for the development of the sports
industry, bring in-depth participation experience for exhibitors
and audiences, and further promote the mutual benefit and
interoperability of global sports services.
Multiple Industry Reports and Achievements to Be
Released
At the press conference, Ms. Zhang
Li, executive vice president of ADG and president of ADG
Exhibition,announced that several latest research reports will be
released during the 2022 CIFTIS Sports Services Section, namely
Research Report on the Development of China's Trade in Sports Services 2022,
Research Report on the Development of Digital
Sports 2022, Research Report on the Development of
China's Sports Culture and Tourism
Industry 2022, and Research Reports on China's Ice and Snow Industry 2022.
In addition, many sports services projects from the exhibitors
of the Sports Services Section, with great prospects and role-model
quality, will also make their debut in CIFTIS Achievements Hall and
the industry reports and achievements release conference of the
Sports Services Section.
Strive to Reach a New High of the Contract Value
The offline exhibition area of the Sports Services Section will
set up dedicated space for on-site networking and negotiation to
facilitate matchmaking among participating parties. At present,
several projects in the fields of sports culture and tourism, event
IP, training services, have already confirmed to sign at the CIFTIS
Sports Services Sections. The contract value has reached
5.35 billion RMB, of which
3.1 billion RMB will be executed
within a year. During the 2022 CIFTIS Sports Services Section, the
total contract value is estimated to exceed 10 billion RMB, of which 4 billion is expected to
be executed within a year. A new high is to be strived for.
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SOURCE Asia Digital Group