BIRMINGHAM, Mich., April 16, 2018 /PRNewswire/ -- Red Effect
Infrared Fitness Founder and CEO Allie T.
Mallad continues to grow the executive team with the
announcement today that former NBA Strength and Conditioning Coach
Arnie Kander is joining the interval
training boutique fitness company as its Chief Medical
Director.
"Arnie is long considered the NBA's best strength and
conditioning coach by players past and present, and we are thrilled
that he is coming out of retirement to help us scale Red Effect
Infrared Fitness globally with his extraordinary expertise on the
science of infrared," proclaimed Mallad.
Kander is well known for his distinguished 25-year career with
the Detroit Pistons and Minnesota Timberwolves. He was also a big
part of the 2004 NBA world championship Pistons. Kander has
also become an equity partner with the company.
Kyle Draper, a former front
office veteran of the Detroit Pistons and the NHL's Tampa Bay
Lightning as Vice President of Corporate Sponsorships, will be
opening new Red Effect Infrared Fitness locations in the Tampa-St.
Pete, FL market as a multi-unit owner operator. Kyle is one
of seven additional franchise owners across the country who will be
opening locations in Ann Arbor,
MI, Fairfax, VA,
Tampa and Ft. Lauderdale, FL, Chicago, IL, San
Diego, CA and Charleston,
SC by mid-summer 2018.
Red Effect Infrared Fitness offers an unparalleled workout
experience and is first mover to innovate infrared therapy with the
interval fitness training. The infrared heat emitted throughout the
Red Effect fitness studio warms the body naturally, and enhances
the workout to produce a deep, healthy and detoxifying sweat at a
cellular level where most toxins reside.
"Among numerous health and wellness benefits, the innovative
approach of infrared therapy could help fitness studio guests lose
weight, lower their blood pressure, improve circulation, release
toxins, reduce stress, increase energy and recover faster. We are
first to market with this concept. We are passionate about
positioning Red Effect Infrared Fitness to be the absolute best
fitness value in the world for our members that are seeking optimal
health and wellness," explained Founder and CEO Mallad.
Red Effect Infrared Fitness will continue to scale nationally
with new locations in Michigan,
Illinois, California, Florida, Canada and other strategic markets by end of
2018.
For franchise development inquiries, please contact Carlos Guzman, Chief Operating Officer of Red
Effect Infrared Fitness Franchise LLC, at
cguzman@redeffectfitness.com or 954-559-2117.
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SOURCE Red Effect Infrared Fitness