NEW YORK, Aug. 28, 2014 /PRNewswire/ --
THINK: The fusion of color and science
WHAT IT IS: The first salon-quality manicure that combines
pure nail color with high techno gel...exclusively from
Sally Hansen. Love the high shine,
glossy look of a gel manicure but could do without the complexity
of LED lights, time consuming removal, and expensive price tag?
Now, Sally Hansen, the leader in
nail color innovation, is making manicure history with an entirely
new way of thinking about long lasting nail color. Its new,
patented Miracle Gel, is the first ever part lacquer, part gel
manicure system that delivers up to 14 days of lasting color and
shine in just 2 easy steps. Simply apply two coats of the Miracle
Gel Color Coat, followed by the Miracle Gel Top Coat, to achieve
the most convenient manicure, ever.
To view the multimedia assets associated with this release,
please click
http://www.multivu.com/players/English/7296951-sally-hansen-introduces-miracle-gel-manicure-system-without-the-light
THE TECHNOLOGY: The Miracle Gel manicure contains patented
Tube Technology. This allows a higher level of actives and
continuous care ingredients to release into the gel lacquer film,
prolonging the integrity of the film resulting in beautifully
durable, shiny nails. The advanced Color Coat, which is a
combination base coat and nail color in one, and Top Coat formulas
contain an oligomer, and the Top Coat also contains a
photoinitiator. The photoinitiator in the Top Coat formula
reticulates with the oligomer contained in the Color Coat, thus
curing the formula without the need of an LED/UV light. As the
manicure cures over time, it becomes more durable due to the
increased hardness of the film. So LED/UV lamp curing is not
necessary, only natural light. Then, when you're ready to change up
your look, Miracle Gel comes off easily with both acetone-based and
acetone-free nail polish remover - no soaking, wrapping, scraping,
or filing necessary.
THE COLORS: Available in 47 new and of-the-moment shades,
cutting-edge Miracle Gel gives you a whole new way to think about
color. Today's color trends don't follow rules, they make their
own. Day or night, summer or winter, the hottest nail looks defy
boundaries and capture timeless beauty with a playful, joyful
confidence. So go ahead and embrace the pleasure of Miracle Gel's
color palette that complements all skin tones with fresh color
categories.
THE COLOR COLLECTIONS: Flawlessly Nude: Five clean and
natural skin tone colors elongate nails for a polished, minimal
look.
Love Pink: Seven pinks create the
ultimate chic and confident nail statement.
Street Pastels: Muted meets edgy with this sweet, feminine
collection of seven perfectly washed out pastels.
Runway Shock: Seven punchy, outrageously playful brights turn up
the glam for a pop of intense, bold color.
Daily Delights: Seven yummy feminine colors that create a soft and
creamy effect.
Mad Mod: Seven retro inspired shades to bring out your
ultra-confident, graphic '70s side.
Fired Up Metallics: Seven super saturated multi-colored hues create
an intensely reflective collection bursting with fiery bright
shimmer.
For a limited time, go to Coupons.com for $1.00 one Sally Hansen Miracle Gel Top Coat or
one Sally Hansen Miracle Gel Color
WHAT THEY COST: Sally Hansen Miracle Gel Color Coat and
Top Coat, $9.99 MSRP each
WHERE TO FIND THEM: The Sally Hansen Miracle Gel
collection is available nationwide at chain drugstores and mass
retailers nationwide
To view the multimedia assets associated with this release,
please click
http://www.multivu.com/players/English/7296951-sally-hansen-introduces-miracle-gel-manicure-system-without-the-light
SOURCE Sally Hansen