Hangover Joe's (HJOE) to Launch Git-R-Done Energy Drink Featuring Larry the Cable Guy
February 19 2014 - 7:23AM
Marketwired
Hangover Joe's (HJOE) to Launch Git-R-Done Energy Drink Featuring
Larry the Cable Guy
Hangover Joe's (HJOE) Announces Git-R-Done-Energy With Larry the
Cable Guy
DENVER, CO--(Marketwired - Feb 19, 2014) - Hangover Joe's
Holding Corporation. (OTCQB: HJOE) The maker of "The Hangover"
Recovery Shot announced today it has signed a major licensing
deal with Git-R-Done Productions, Inc. and will launch a new
non-caffeinated, all natural healthy energy shot,
Git-R-Done-Energy, in the Spring / Summer of 2014. "This is instant
branding," said Mike Malm, co-founder and licensing specialist for
Hangover Joe's. "You cannot have a better name in the energy drink
business than Git-R-Done Energy. Everyone wants to 'Git-R-Done'.
That's why people take energy shots in the first place, to provide
more energy to get through the day and perform their daily tasks.
This is going to really resonate with the consuming public, and we
plan on getting our energy shot on the shelves of leading retailers
in the U.S.A. in the next year. The energy drink business is
estimated to grow to $21 billion in the next few years and we are
convinced we have the right product and the right branding to be
very competitive in this growth category of beverages. I'll
tell you what, we are going to 'Git-R-Done' as Larry the Cable Guy
would say with Git-R-Done Energy."
"We are so happy to sign this deal with Larry," said Matthew
Veal, CEO for Hangover Joe's, "and we are excited to get this
product, which we believe not only tastes good but is good for you
as well, out of the science lab and into store counters soon. What
makes this shot so different from other energy shots is that it is
all natural and non-caffeinated. This is a major step forward for
our company and we believe that forming a relationship with 'Larry
the Cable Guy' will help us reach millions of new consumers."
"'Larry the Cable Guy' has a massive following in the United
States and Canada and this will help us in marketing the brand,"
said Shawn Adamson, co-founder of Hangover Joe's. "This product is
a no brainer for Hangover Joe's, and we know we can 'Git-R-Done'
with Git-R-Done-Energy. Git-R-Done Energy is really going to help
the Company grow and this is the perfect product to have as a brand
extension for Hangover Joe's. I believe we are launching it at a
perfect time. We already have the distribution channels in place to
get our energy shot out in the market place quite rapidly, plus the
DSD system can deliver it across the U.S.A."
"We cannot be more excited about this," said Mike Jaynes,
Chairman of the Board and co-founder of Hangover Joe's, "and we
believe our arrangement with Larry the Cable Guy will help take the
company to another level by creating more sales and creating more
turns for us at store counters across the country. Having 'Larry
The Cable Guy' and 'Git-R-Done Productions, Inc.' onboard with
Git-R-Done-Energy is a very positive event as Larry is already a
household name and we plan on making Git-R-Done-Energy shot a
household name in beverages."
Hangover Joe's is the exclusive producer of "The Hangover"
Recovery Shot, and one of the nation's top selling anti-hangover
recover drink & hangover recovery product. Taken the morning
after and featuring a patent-pending blend of antioxidants,
vitamins and herbs, "The Hangover" Recovery Shot is the quickest
way to overcome the day-after side effects of alcohol consumption.
On July 25th, 2012, Hangover Joe's became a publicly traded company
and is trading on the OTCQB as HJOE. For more information, visit
www.hangoverjoes.com, or check us out on Facebook and YouTube.
Forward-Looking Statements This news release contains
"forward-looking statements" as that term is defined in Section 27A
of the United States Securities Act of 1933, as amended and Section
21E of the Securities Exchange Act of 1934, as amended. Statements
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Such forward-looking statements include, among other things,
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can be no assurance that any such beliefs, plans, expectations or
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Contact: Hangover Joe's Holdings Corp. info@hangoverjoe.com
501-553-3786