NEW YORK, Jan. 13, 2020 /PRNewswire/ -- Powering
personalization and curation for e-commerce sites via its
proprietary technology, Snap+Style Business (S+SB), the leading
omnichannel retail technology platform for personalized shopping
experiences, announced today its collaboration with REVOLVE Group,
Inc. (NYSE:RVLV), the next generation fashion retailer for
Millennial and Generation Z consumers, to drive
sales growth and improve customer styling and service for S+SB's
launch on Microsoft Azure. Following an initial launch of S+SB's
StyleWidget™ in November 2019, the
ecommerce powerhouse is fully integrating the platform into
Style Experts, its online styling service, to continue the
enhanced clienteling experience.
REVOLVE continues its deep commitment to connecting with the
customer through personalization and curation with S+SB's
StyleWidget™, a digital platform for online and offline, one-to-one
conversations between stylist and customer. Powering the
conversations and curation of REVOLVE's Style Experts Ally
& Ryan and their team of stylists, S+SB's StyleWidget
accelerates the turnaround time for product and style
recommendations by stylists by almost 50%. Boosted by Microsoft
Azure, S+SB's powerful curation engine continues to fuel REVOLVE's
online stylists with visual data and access to a detailed customer
profile at their fingertips to elevate customer experience and
engagement with every interaction.
Anna Jensen, Co-Founder of
Snap+Style Business and Chief Brand
Officer said, "Snap+Style Business is on an incredible
trajectory of growth for 2020. Partnering with REVOLVE, one of
retail's most dynamic lifestyle sites is an amazing moment for us.
REVOLVE is taking personalization to the next level and our
platform will only amplify their impact in ecommerce." She added,
"Snap+Style Business enhances clienteling capabilities with a
powerful combination of digitized conversations, visual curation
and a stylist's editorial eye, in real time. Thanks to Microsoft
Azure's capacity and flexibility, we are able to extend our client
reach in the fashion and retail industries globally."
"We are excited to have integrated Snap+Style Business
as a technology platform partner to enhance our
customer personalization as we continue on our promise of
premium customer service and experience," said Jennifer Fan, Director of Customer Retention at
REVOLVE Group, Inc. "Powering our conversations and curation with
Snap+Style Business' product suite enables our Style Experts
to respond faster to our shoppers with more precise product
recommendations, deepening the connection to our customers at each
interaction."
"With the ever-changing demands of the evolving retail
landscape, it is imperative for brands to connect with the customer
on a far more personalized and intuitive way," said Keith
Mercier, General Manager, Worldwide Retail and Consumer
Goods at Microsoft Corp. "The journey to conversion and customer
satisfaction is complex, and Microsoft Azure helps Snap+Style
Business deliver its solutions at scale in the fashion and retail
industries, and for our mutual customers allowing them to
succeed at each interaction and transaction."
S+SB's platform reimagines retail and the customer's fashion
journey at every touchpoint through digital innovation, human
expertise and AI by empowering employees, from stylists to sales
associates, with customer self-declared data, preferences, purchase
history and predictive product recommendations all unified in
real-time and enhanced by visual curation. Augmenting
conversational commerce and building brand loyalty, S+SB amplifies
clienteling through efficiencies in responsiveness and
personalization with greater conversion rates and customer
satisfaction. Stylists and sales associates are on the frontlines
interfacing with customers in stores or online at any given moment,
and empowered with technology and tools that capitalize on their
knowledge, styling, service and selling capabilities in the moment
when they have the customer's undivided attention will take retail
intelligence to a higher personalized level than ever before.
ABOUT SNAP + STYLE BUSINESS, Inc.
Based in NYC and
co-founded by Anna Jensen and
Gary Myers in 2013, Snap+Style
Business, is one of the fastest growing enterprise SaaS providers
offering omnichannel retailers and brands enhanced capabilities for
clienteling in-store, on the web or via mobile. Powering
customer-centric conversations, Snap+Style Business's retail
technology drives conversion and customer engagement through data
and curation for a customized and personalized approach to selling
and customer service. Offering low impact integrations to
seamlessly integrate into existing systems and low-tech training to
easily implement into day-to-day selling, Style+Snap Business
streamlines solutions for driving sales and customer relationship
management at digitally native or brick and mortar brands.
Initially launched as a direct to consumer (DTC) app, Snap+Style
Business has evolved into a multi-platform suite of software that
includes CURATED CAMPAIGNS™, VISUAL MERCHANDISER™, SNAPBOX™,
STYLIST AS A SERVICE™,
STYLEWIDGET™ and STYLEWIZ™ each providing the retail and fashion
industry with enhanced, customized CRM tools from subscription
boxes and mobile apps to email styling and a team of on-call
stylists, all with one provider. Counting renowned global retail
and fashion sites such as Cosabella, ELOQUII
Guess, Michael Kors, REVOLVE, and
Shinola among other notable brands as current clients,
Snap+Style Business is poised to expand its network in the fashion
and e-commerce marketplace. In 2019, Snap+Style Business entered
into a strategic technology partnership with Mi9 for further growth
into the home sector. Visit Snapandstylebusiness.com for more
information and a demonstration.
ABOUT REVOLVE GROUP, INC. Revolve Group, Inc. (RVLV) is
the next-generation fashion retailer for Millennial and Generation
Z consumers. As a trusted, premium lifestyle brand, and a go-to
online source for discovery and inspiration, we deliver an engaging
customer experience from a vast yet curated offering of apparel,
footwear, accessories and beauty styles. Our dynamic platform
connects a deeply engaged community of millions of consumers,
thousands of global fashion influencers, and hundreds of emerging,
established and owned brands.
We were founded in 2003 by our co-CEOs, Michael Mente and Mike
Karanikolas. We sell merchandise through two differentiated
segments, REVOLVE and FORWARD, that leverage one platform. Through
REVOLVE we offer a highly curated assortment of full-price premium
apparel and footwear, accessories and beauty products from
emerging, established and owned brands. Through FORWARD we offer an
assortment of iconic and emerging luxury brands. For more
information, visit www.revolve.com.
Snap+Style Business Media Contact:
Elina Kazan
212-518-7634
elina@snapandstyle.com
REVOLVE Media Contact:
Kendall Sargeant
kendall.sargeant@revolve.com
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SOURCE Snap+Style Business