Take 5 to Protect Yourself with MasterCard ID Theft Alerts
September 16 2015 - 9:00AM
Business Wire
Fight identity theft in less time than it
takes to apply sunscreen
To Tweet this news, copy and paste: Take 5 to
Protect Yourself with #MasterCard #IDTheftAlerts for 24/7/365 peace
of mind: http://newsroom.mastercard.com/?p=54781
Five minutes is all it takes for fraudsters to wreak havoc with
your personal and financial information. That’s why, starting
today, MasterCard is launching its “Take 5 to Protect Yourself”
initiative, a campaign to encourage cardholders to fight fraud by
taking just five minutes to sign up for MasterCard ID Theft
Alerts™. The “Take 5 to Protect Yourself” campaign is the latest in
the company’s ongoing commitment to protecting consumers’ financial
and personal information.
Signing up takes less than 5 minutes, less time than it does to
apply sunscreen. A cardholder simply goes to the ID Theft
ProtectionTM website and enters the first 6 digits of his or her
MasterCard-branded card. The secure site then provides simple
instructions to complete the sign-up. There is no additional cost
for the service, and a cardholder can opt in or out at any time and
decide how much and which information he or she wants monitored.
Afterwards, the cardholder will immediately receive email or text
alerts if their personal information appears on the dark web.
“Taking advantage of ID Theft Alerts is a no-brainer because
we’re all busy and don’t have time to worry about whether or not
our data is improperly circulating on the dark web,” said Robert
Siciliano, Identity Theft and Personal Security Expert. “From an
emotional and educational standpoint, having access to identity
theft specialists is a key value add because victims simply need
some basic guidance to get through the situation.”
MasterCard created ID Theft Protection to help cardholders from
the early detection of fraud through filing police reports and
alerting credit bureaus to providing emergency services if cards,
wallets or documents are lost or stolen.
“We all take smart precautions to protect our personal
information in the physical world, like setting up mobile phone
locks or putting our personal documents in hotel safes,” said
Cheryl Guerin, executive vice president, U.S. Products &
Solutions for MasterCard. “It’s just as important in the digital
world. ID Theft Alerts and five minutes is all it takes for our
cardholders to take control of their identities and fight online
fraud.”
ID Theft Alerts is just one of several services under
MasterCard’s ID Theft Protection. These include:
- ID Theft Alerts – MasterCard
scours the internet and alerts registered cardholders if it detects
their personal and financial information – credit and debit cards,
Social Security numbers, driver's license numbers and other
sensitive data – is being bought or sold online.
- Emergency Wallet Replacement –
Experts can help replace cards and documents right away if a
cardholder’s wallet is lost or stolen.
- Expert Resolution Services – If
a cardholder suspects his or her identity has been compromised,
experts are available 24/7/365 to guide him or her through what can
be an overwhelming process, from filing an affidavit and canceling
accounts to notifying the major credit reporting agencies.
ID Theft Protection is available through a partnership with
CSID, an industry leader in identity protection and fraud
detection. At any point in time, Identity Theft Alerts is tracking
thousands of websites and millions of data points, and alerting
registered cardholders whose personal information has been
compromised online. This information is being gathered in real-time
so that cardholders have the opportunity to react quickly and take
the necessary steps to protect themselves.
If you are a U.S. MasterCard cardholder and you believe that
your card or identity has been compromised, please contact us
at 1-800-MasterCard (1-800-627-8372) or
FraudTeam@MasterCard.com. Alternatively, visit
https://www.mastercard.us/en-us/consumers/features-benefits/safety-and-security.html
for more information.
For the Top Five Do’s and Don’ts on Keeping Personal Information
Safe visit:
https://www.flickr.com/photos/mastercardnews/13697754745/
Check out these links for more information:
- Register for ID Theft Protection
- MasterCard Innovation Arms You Against
Fraud
- Video – Protecting your Identity in a
Digital World
About MasterCard
MasterCard (NYSE:MA), www.mastercard.com, is a
technology company in the global payments industry. We
operate the world’s fastest payments processing network,
connecting consumers, financial institutions, merchants,
governments and businesses in more than 210 countries and
territories. MasterCard’s products and solutions make everyday
commerce activities – such as shopping, traveling, running a
business and managing finances – easier, more secure and more
efficient for everyone. Follow us on
Twitter @MasterCardNews, join the discussion on
the Cashless Pioneers Blog and subscribe for
the latest news on the Engagement Bureau.
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version on businesswire.com: http://www.businesswire.com/news/home/20150916005240/en/
MasterCard Media:Beth Kitchener, Office:
914-249-2058beth_kitchener@mastercard.com
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