Dolby Celebrates 100th Dolby Cinema Opening
July 17 2017 - 8:30AM
Business Wire
Exhibits Strong Worldwide Momentum for Dolby
Cinema – The Total Cinema Experience
Dolby Laboratories, Inc. (NYSE:DLB) today announced the opening
of its 100th global Dolby Cinema location at AMC South Bay Galleria
16 in Redondo Beach, California. This global milestone highlights
the strength of Dolby Cinema, with more than 325 Dolby Cinema sites
installed or committed, as well as amazing studio support with more
than 100 titles released or announced.
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Dolby Cinema Signature Entrance (Photo:
Business Wire)
Dolby Cinema is a premium cinema offering for
moviegoers that combines spectacular image and sound technologies
with inspired design to deliver the total cinema experience, making
every visit a completely captivating cinematic event.
Dolby Cinema enables richer and more action-packed storytelling
through Dolby Vision and Dolby Atmos. The Dolby Vision projection
system, which uses state-of-the-art optics and image processing,
delivers high dynamic range with enhanced color technology and a
contrast ratio that far exceeds that of any other image technology
on the market today. The result is a dramatically different viewing
experience that presents strikingly vivid and realistic images,
making viewers feel like they are inside the movie's world. The
Dolby Vision laser projection system was co-developed with
Christie, which supplies, installs, and services all the projector
systems, which can only be experienced at Dolby Cinema
locations.
Dolby Cinema also includes Dolby Atmos sound technology, which
moves audio around the theatre, even overhead, with amazing
richness and depth. The combination of Dolby technologies with the
design and comfort of the Dolby Cinema makes audiences feel closer
to the onscreen action than ever before.
“It is very gratifying to see top filmmakers and industry
creatives whose first choice is to showcase their work in Dolby
Cinema,” said Doug Darrow, Senior Vice President, Cinema Business
Group, Dolby Laboratories. “Audiences continue to embrace Dolby
Cinema as well. The rapid growth of Dolby Cinema to 100 locations
shows that movie lovers around the world are hungry for a truly
immersive experience with state-of-the-art images and sound that
make them feel like they are inside the story.”
The current global offering for Dolby Cinema includes:
- U.S.: AMC plans to open 160
Dolby Cinema locations by the end of 2018 with 77 sites currently
open.
- China: Dolby and Wanda Cinema
Group plan to open 100 locations in China, with the first 19
locations already open. Sparkle Roll, including Jackie Chan Cinemas
and BHG, have already opened three locations and plan to open 11
Dolby Cinema sites in China within the next two years. In addition,
Dolby and Huayi Brothers Film Center opened a Dolby Cinema in
Xiamen.
- Europe: Les Cinémas Gaumont
Pathé, the largest cinema chain operator in France, the Netherlands
and Switzerland, plans to open 10 Dolby Cinema locations, with
seven in France and three in the Netherlands. Dolby and VUE Cinemas
opened two locations in Eindhoven and Hilversum in the Netherlands
with UCI Cinesa deploying Dolby Cinema in Barcelona, Spain.
Cineplexx Cinemas plans to add four locations in Austria with two
currently opened in Linz and Salzburg.
- The Middle East: Reel Cinemas
plan to open multiple Dolby Cinema locations across the Reel
Cinemas portfolio in the Middle East. Dolby and Reel Cinemas
recently opened a location in the Dubai Marina Mall and later this
year the flagship Reel Cinema location at The Dubai Mall is
expected to open.
About Dolby Cinema
Dolby Cinema, recipient of the 2015 Red Dot Award for product
design, delivers the total cinema experience. It combines powerful
image and sound technologies with inspired cinema design to make
every visit a completely captivating cinematic event.
Dolby Cinema includes award-winning Dolby Vision and Dolby Atmos
technologies. Dolby Vision is a state-of-the-art authoring and
playback imaging technology that enables the cinema to bring the
story alive onscreen. In 2015, the Dolby Vision laser projector
received an engineering excellence award from the Hollywood Post
Alliance. Outfitted with Dolby Atmos, a Dolby Cinema transports
audiences into the movie with breathtakingly real sound that fills
the cinema and flows all around them. Dolby Atmos has received
technical achievement awards from both the Hollywood Post Alliance
and the Cinema Audio Society.
When these technologies are combined with the sophisticated
Dolby Cinema design, everything comes together to pull moviegoers
more deeply into the story and transform their visit into an event.
To date, more than 325 Dolby Cinema sites have been installed or
committed to across the globe, with more than 100 titles released
or announced.
For more information, please visit the Dolby Cinema web
page.
About Dolby Laboratories
Dolby Laboratories (NYSE:DLB) creates audio, video, and voice
technologies that transform entertainment and communications in
mobile devices, at the cinema, at home, and at work. For more than
50 years, sight and sound experiences have become more vibrant,
clear, and powerful in Dolby. For more information, please visit
www.dolby.com.
Dolby, Dolby Atmos, and the double-D symbol are registered
trademarks of Dolby Laboratories. Dolby Cinema and Dolby Vision are
trademarks of Dolby Laboratories. AMC is a trademark of American
Multi-Cinema, Inc. All other trademarks remain the property of
their respective owners.
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Dolby LaboratoriesSienna La Rocca,
415-645-0260sienna.larocca@dolby.com
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