Synacor and BuddyTV Team Up to Launch New Syndicated Video Content from Synacor
December 17 2014 - 7:30AM
Synacor Inc. (Nasdaq:SYNC), the trusted technology, services and
revenue partner for video, Internet and communications providers,
and device manufacturers, today announced it has partnered with
BuddyTV to launch new syndicated video content from Synacor airing
on BuddyTV's homepage. The digital content—for mobile and laptop,
but kicking-off with laptop—offers a new monetization opportunity
for BuddyTV without any production investment. Synacor's syndicated
video includes news, sports, politics, lifestyle, tech and healthy
living content as well as Synacor's daily, original video program,
"Don't Miss," covering upcoming not-to-be missed TV shows.
"Synacor's syndicated video is content our audience wants, which
means happy BuddyTV visitors and a new revenue opportunity for us,"
said BuddyTV Co-Founder & CEO, Andy Liu. "We're excited to work
with Synacor and appreciate the new monetization opportunity
Synacor's syndicated video brings us, all without any production
investment."
Launching Synacor's syndicated video content means an expected
revenue increase for publishers like BuddyTV from adding video
advertising inventory and increasing user engagement. Synacor's
offering is available for desktop and mobile, is easy and fast to
implement.
"BuddyTV—known as 'every TV-watcher's friend'—is a great site
and the perfect showcase for Synacor's syndicated video content,"
said Synacor President, Sales & Marketing, George Chamoun.
"Consumers enjoy short video snacks, while publishers enjoy the new
revenue stream. Synacor is thrilled to be offering a fast and easy
syndicated content solution that so many publishers are seeking to
increase user engagement by transforming display ads into
entertaining video ads."
About Synacor
Synacor (Nasdaq:SYNC) is the trusted technology, services and
revenue partner for video, Internet and communications providers,
and device manufacturers. We deliver modern, multiscreen
experiences and advertising to their consumers that require scale,
actionable data and sophisticated implementation.
www.synacor.com
Forward-Looking Statements
This release includes certain forward-looking statements within
the meaning of the Private Securities Litigation Reform Act of
1995. These statements are based on the current expectations or
beliefs of management of Synacor, and are subject to uncertainty
and changes in circumstances. Actual results may vary materially
from those expressed or implied by the statements herein due to
changes in economic, business, competitive, technological and/or
regulatory factors, and other factors affecting the operation of
the respective businesses of Synacor. More detailed information
about these factors may be found under the captions "Risk Factors"
and "Management's Discussion and Analysis of Financial Condition
and Results of Operations," in Synacor's annual report on Form 10-K
for the year ended December 31, 2013, which is available on the
company's website at investor.synacor.com and on the SEC's website
at www.sec.gov. Synacor is under no obligation to, and expressly
disclaims any such obligation to, update or alter their respective
forward-looking statements, whether as a result of new information,
future events, or otherwise.
CONTACT: Meredith Roth, VP, Corporate Communications
Synacor
mroth@synacor.com
716-362-3888
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