Reed’s Inc.® Launches Really, Really, Really Real Ginger Ale™
April 15 2020 - 5:50PM
Reed’s Inc.® (NASDAQ: REED), America’s #1 name in ginger, has
launched Real Ginger Ale™, an all-natural Ginger Ale packed with
real, fresh ginger.
Reed’s® Real Ginger Ale™ is
available in two crisp, clean, classic varieties:
Original and Zero Sugar
Original.
- Original is Non-GMO, all-natural and packed
with a lot of organic pressed ginger (2000 milligrams!). This
refreshing new soda is made with no artificial flavors, no
artificial colors, no artificial preservatives and no high fructose
corn syrup, it is naturally, the REAL ginger beverage consumers
have been seeking, with the classic taste they know and love.
- Zero Sugar Original is a Certified Ketogenic
better-for-you option that uses the same ingredients as the
Original without the cane sugar. In its
place is Reed’s proprietary all-natural sweetener blend that gives
this zero sugar alternative the same classic crisp taste as the
cane sugar version.
Ginger Ale has long been an American favorite;
however, most mainstream ginger ales contain almost no real
ginger. Reed’s® commissioned a study that shows that 1 out of
3 ginger ale drinkers reach for this bubbly beverage as they are
looking for a drink with actual ginger, showing a need for a real
ginger option. Made with 2000 milligrams of fresh ginger, Reed’s®
believes Reed’s® Real Ginger Ale™ provides consumers with the real
ginger they have been seeking.
“Our brand mission is to create products that contain
efficacious levels of real ginger,” shared Norman Snyder, CEO of
Reed’s Inc.® “To that end, we’ve converted our sampling truck, The
Green Machine, into a delivery truck.” Over the next few weeks, the
truck will be visiting local hospitals, fire stations and medical
centers in Los Angeles, Orange County and San Diego to provide our
ginger products to the amazing heroes on the front lines.
To celebrate the launch of Real Ginger Ale™, Reed’s® will be
giving away one year’s worth of ginger ale to a lucky consumer.
Through May 15th, ginger lovers nationwide are invited to enter
Reed’s® sweepstakes through Facebook and Instagram for their chance
to win. More details on the sweepstakes are available here.
Reed’s® Real Ginger Ale™ will initially be available online and
at national retailers including Walmart, Food Lion, Giant Eagle,
and Amazon.com, with expected growing distribution at grocery and
convenience stores throughout the United States.
For more information about Reed's®, please visit the Company's
website at: http://www.drinkreeds.com or call 800-99-REEDS. Follow
Reed's® on Twitter, Instagram, and Facebook (@drinkreeds).
About Reed's, Inc.®Established in 1989, Reed's®
is America's number 1 name in Ginger and America’s best-selling
Ginger Beer brand and innovator for decades. Virgil's is America's
best-selling independent, full line of natural craft sodas. The
Reed's Inc.® portfolio is sold in over 35,000 retail doors
nationwide. Reed's® core product line of Original, Extra and
Strongest Craft Ginger Beers, along with the Certified Ketogenic
Zero Sugar Extra Ginger Beer are unique due to the proprietary
process of using fresh ginger root combined with a Jamaican
inspired recipe of natural spices and fruit juices. The Company
uses this same handcrafted approach in its award-winning Virgil's
line of great tasting, bold flavored craft sodas and Certified
Ketogenic Zero Sugar Varieties.
Media Contact: 5W Public Relations
reeds@5wpr.com212.999.5585
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/ba8b3cc2-c704-4d4b-8151-ee024dd1b3e3
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