Overstock.com Recognized as Innovative Industry Leader with First-Ever Torchie Award
October 30 2019 - 9:00AM
Overstock.com Retail (NASDAQ:OSTK) was recently honored by
Braze as an industry leader and innovator at the inaugural Torchie
awards. The award, which was presented at the Long-Term
Relationship conference on October 29, follows a series of
announcements of Overstock’s cutting-edge, real-time
personalization technology.
Recently, Overstock announced its development of a marketing
technology infrastructure driven by machine learning that enables
real-time personalization. By utilizing this technology between
channels like email and Overstock’s retail site, the company can
create a custom narrative for each customer that shows personalized
content based on the user’s behavior and interactions with its
platforms.
“Braze has been a wonderful partner as we’ve sought to expand
our marketing technology and develop a cutting-edge personalization
platform,” said JP Knab, Chief Marketing Officer for Overstock
Retail. “I’m proud of the work our team has developed and look
forward to the continued innovation to come. Congrats to the team
on such an accomplishment and on the Torchie!”
Named after the Braze mascot, Torchie, the awards recognize
brands and individuals who have gone above and beyond when it comes
to leveraging technology and forward-looking strategies to better
engage and serve their audiences. The Torchies were awarded at this
year’s Long-Term Relationships conference on October 29-30, 2019,
in New York City.
For more information on Overstock’s innovations and news, visit
overstock.com/newsroom.
About Overstock.com
Overstock.com, Inc Common Shares (NASDAQ:OSTK) / Digital
Voting Series A-1 Preferred Stock (Medici Ventures’ tZERO
platform:OSTKO) / Series B Preferred (OTCQX:OSTBP) is an
online retailer and technology company based in Salt Lake City,
Utah. Its leading e-commerce website sells a broad range of new
products at low prices, including furniture, décor, rugs, bedding,
home improvement, and more. The online shopping site, which is
visited by nearly 40 million customers a month, also features a
marketplace providing customers access to millions of products from
third-party sellers. Overstock was the first major retailer to
accept cryptocurrency in 2014, and in the same year founded Medici
Ventures, its wholly-owned subsidiary developing and accelerating
blockchain technologies to democratize capital, eliminate
middlemen, and re-humanize commerce. Overstock regularly posts
information about the company and other related matters on
the Newsroom and Investor Relations pages on
its website, Overstock.com.
O, Overstock.com, O.com, Club O, Main Street
Revolution, and Worldstock are registered trademarks of
Overstock.com, Inc. Other service marks, trademarks and trade names
which may be referred to herein are the property of their
respective owners.
This press release contains certain forward-looking statements
within the meaning of Section 27A of the Securities Act of 1933 and
Section 21E of the Securities Exchange Act of 1934. Such
forward-looking statements include all statements other than
statements of historical fact including but not limited to our
expectations regarding personalization technology. Additional
information regarding factors that could materially affect results
and the accuracy of the forward-looking statements contained herein
may be found in the Company's Form 10-Q for the quarter ended June
30, 2019, which was filed with the SEC on August 8, 2019, and any
subsequent filings with the SEC.
SOURCE: Overstock.com, Inc.
Contact: PR@overstock.com
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