LOUISVILLE, Ky., Jan. 24, 2018 /PRNewswire/ -- Today, BBQ
fans from Memphis, Texas, the
Carolinas and Kansas City
momentarily paused their barbecue battles to unite over KFC's
newest southern-inspired flavor: Smoky Mountain BBQ fried chicken.
The crispy chicken with an undeniably delicious, sweet and smoky
BBQ sauce blends recipes from Memphis and the Carolinas, briefly bringing
peace to the BBQ belt.
"Our new Smoky Mountain BBQ chicken blends the best flavors from
the BBQ belt for a sweet, smoky flavor that everyone can agree on,"
said Andrea Zahumensky, CMO, KFC
U.S. "And unlike most BBQ, it's crispy. The combination of KFC's
sweet and smoky BBQ sauce, combined with our Extra Crispy Chicken,
creates an unexpected experience."
Barbecue recipes have strong geographic origins in the U.S. The
region known as the barbecue belt stretches across the southern
United States, including the
Carolinas, Tennessee, Missouri, Kentucky and Texas. Alabama, Arkansas, Georgia and Oklahoma also offer their own unique (often
blended) BBQ options.
KFC's take on the southern mainstay boasts a touch of vinegar to
please North Carolinians, a little bit of sweetness for the Kansas
City-style faithful and a crispiness that even Memphis dry rub fans will appreciate.
As KFC's third southern-inspired flavor, Smoky Mountain BBQ
joins spicy and smoky Nashville Hot Fried Chicken, and sweet and
tangy Georgia Gold honey mustard BBQ
in KFC's Taste of the South menu line up.
Beginning January 29, KFC Smoky
Mountain BBQ will be available in participating U.S. restaurants in
Extra Crispy™ Tenders, Chicken Littles® and Extra Crispy™
Chicken.
Individual Smoky Mountain BBQ basket meals will be
available for $4.99 and include three Extra Crispy™
Tenders or two pieces of Extra Crispy™ Chicken, an individual
mashed potatoes and gravy and a biscuit (prices may vary; tax
extra).
For more information, please visit:
http://kfc.new-media-release.com/smoky_mountain_bbq/
About KFC
KFC Corporation, based in Louisville,
Ky., is the world's most popular chicken restaurant chain.
KFC specializes in Original Recipe®, Extra Crispy™, Kentucky
Grilled Chicken® and Extra Crispy™ Tenders, Hot Wings™, Go Cups,
KFC Famous Bowls®, Pot Pies, freshly hand prepared chicken
sandwiches, biscuits and homestyle side items. There are over
21,000 KFC outlets in almost 130 countries and territories around
the world. KFC Corporation is a subsidiary of Yum! Brands, Inc.,
Louisville, Ky. (NYSE: YUM).
For more information, visit www.kfc.com. Follow KFC on Facebook
(www.facebook.com/kfc), Twitter (www.twitter.com/kfc) and Instagram
(www.instagram.com/KFC).
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SOURCE KFC