SAN
JOSE, Calif., May 16, 2024
/PRNewswire/ -- Recently, based on the advanced ADS Pro LCD display
technology, BOE has innovatively developed UB Cell G.3 AI TV
solution, which is "supreme picture quality + AI intelligent
control", bringing the perfect visual experience for users in real
scenes. The first product equipped with this solution, "55-inch
4K UB Cell G.3 AI TV", was released
during SID Display Week 2024. It signifies that BOE's high-end TV
solution has stepped into the "Powered by AI" era.
The 3rd Generation UB Cell Display Technology:
Supreme Picture Quality
High Ambient Perception Contrast Ratio: With low
scattering and low reflection materials, the screen reflectivity is
controlled to be lower than 0.7%, and the screen presents the
ultimate black visual perception. When the ambient brightness is
100 Lux (similar to the living room) and the display brightness is
500nit, the UB Cell's ambient perceived contrast ratio is 1400:1,
which is several times higher than that of a conventional OLED TV
(around 400:1), making it easier for users to obtain the delicate
light and shadow depth visual experiences.
Ultra-high Color Gamut, Full Viewing Angle No Color
Shift: With SAP pixel design and STW Viewing Angle Compensation
Technology 2.0, the display transmittance rate is increased by 30%
and the color gamut coverage reaches 95% BT.2020. The ultra-wide
view angle screen presents rich colors and high color accuracy,
which brings the ultimate brilliant visual enjoyment for family
use, and lets every member of the family enjoy the same
extraordinary viewing experience together.
High-speed Refresh Rate, Fast and Smooth: With EPQ
image quality enhancement technology and HSR refresh rate doubling
technology combination, high resolution and refresh rate video of
4K 120Hz/HSR 240Hz (max. 4K 165Hz/HSR 330Hz) can be stably outputted.
Easily cope with the hard-core requirements of shooting, car
racing, and other 3A games in terms of image quality and smoothness
of the display.
AI Intelligent Control: New Intelligent Experience
Light & Temperature Sensor, Assists Image Quality
Improvement: Six light sensors and one temperature sensor are
integrated in the display, which can dynamically monitor the
environmental brightness, color temperature, panel temperature and
indoor ambient temperature. Based on the real-time data collected
and application modes, such as TV, movie, and gallery, the TV can
dynamically adjust the backlight brightness, color temperature,
circuit settings, driving voltage and other parameters to ensure
that the visual shock of the supreme picture quality is presented
in front of the user's eyes.
Dynamic Local Refresh, Intelligent Power Saving: The
display panel hardware supports "Dynamic Local Refresh (DLR)"
function, which can dynamically adjust the refresh rate of the
display panel at any position and arbitrary area size based on the
display content to reduce power consumption. For example, when the
panel middle area displaying picture maintains normal refresh,
while the black area being adjusted to the extremely low refresh
rate of 1Hz, dynamic local refresh can reduce the power consumption
of the display by up to 50%.
AI Assistant, Xiao E Voice Interactive Control: UB Cell
G.3 AI TV is equipped with "BOE AI TV Digital Assistant" voice
interactive control system, which can recognize the functional
commands through voice, and realize the functions of switching
between display modes, acquiring sensor data, interacting with the
environment, and reading information of power consumption and panel
parameters, etc. The system is based on BOE self-developed end-side
offline speech recognition algorithms and trained by the ASR
context training model. The speech recognition correction rate
reaches 95%, and delay can be as low as 50 milliseconds.
With "Supreme Picture Quality + AI Intelligent Control", UB Cell
G.3 AI TV solution can not only serves as a social center for
family entertainment, but also a pivotal human-computer interaction
interface in the smart home based on its intelligent and
energy-saving attributes. In the future, BOE will keep focus on
application scenarios, empower more display terminals with "AI+"
and "Sensor+", and bring super AI visual experience feast of to the
hundreds of millions of consumers around the world.
Display Everywhere
With the advent of "Display Everywhere" era, BOE,
as a global IoT innovation company, is continuously empowering
diversified application scenario innovation with cutting-edge and
groundbreaking display technologies, and building the "Powered by
BOE" industrial value ecosystem. In the future, BOE will
continue to join hands with partners around the world, under the
strategy of " Empower IoT by Display ", to deepen the integration
of display technology with IoT technology and digital technology,
lead the industry development and bring consumers a better life
experience.
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SOURCE BOE Technology Group Co., Ltd.