NEW YORK, Aug. 20, 2019 /PRNewswire-PRWeb/
-- According to a recent report, 67 thousand searches are
conducted in Google every second. In fact, companies are constantly
in need of innovating and updating their tactics to improve their
website search engine rankings.
DesignRush.com, a B2B marketplace connecting brands with
agencies, uncovered the top SEO tactics that increase SEO rankings
and the companies that can drive brands forward with an innovative
SEO strategy.
Here are 5 successful SEO trends that impact search engine
rankings:
1. Technical SEO
Technical SEO determines the quality of a company website based
on factors like speed and code. By optimizing the technical aspect
of a website, search engines can crawl and index it better which
can be beneficial to obtain a higher ranking.
Some steps to take in the direction of technical search engine
optimization include:
1. Fix broken links.
2. Remove duplicate pages.
3. Test and improve website speed.
4. Ensure the website is mobile-friendly.
One of the most important aspects to consider when working to
improve SEO rankings is the loading speed, as it can hinder
conversions by increasing the bounce rate.
2. On-Page SEO
From content formatting to technical tags, on-page SEO includes
a series of important steps that are aimed to refine and enhance
search engine rankings.
This area takes into account aspects such as:
● The use of headings and subheadings (including the H1, H2 and
H3 tags, CSS codes).
● The correct use of keywords (including avoiding keyword
stuffing).
● The complexity and readability of the content.
● And more!
3. Meta Tags
Meta Tags are keywords that are
strategically located in the code of a site to help search engines
better analyze and crawl the content. They include the meta title,
meta description and meta keywords.
Search engine crawlers look at the meta tags in the indexing
process to analyze and compare if they are related to the content.
For that reason, their correct use plays a key part in helping to
recognize valuable content and in turn, obtaining improved
rankings.
4. Title Tag
Title tags allow Google to know the broadscale topic of a web
page. They are the text that appears as the main headline in search
engines and should be 70 characters long, including spaces and
punctuation.
The correct use of the title tag proves to be helpful in the
proper categorization of a website in a search engine.
5. Sitemap Submission
Google defines the sitemap as "a file that lists the web pages
of a site to tell Google and other search engines about the
organization of the site content. "
It is recommended for search engine optimization to submit a
site's sitemap via Google. To submit the sitemap, a verification
process needs to be completed, followed by the actual submission
using the Google Search Console.
Submitting a website to Google may sound like a simple step, but
in reality, it can be beneficial to companies that want to increase
their search engine positioning.
"Some of the trends improve SEO rankings are not necessarily
obvious, so companies should research new ways to better their
search engine optimization tactics," says Gabriel Shaoolian, founder and chief executive
officer of DesignRush. "When brands take the time to invest in a
strong technical website foundation built with effective search
engine optimization strategies, they will see faster results,
increased organic traffic and ultimately long-term business
benefits."
View the full report here:
https://www.designrush.com/trends/what-is-seo
DesignRush also ranks the best search engine firms that can
optimize SEO tactics.
The top SEO companies from around the world are:
1. K2 Analytics
K2 Analytics has solidified itself as a premier digital
marketing agency, providing services to businesses both in the
local and international market. As a Certified Google Ad Partner,
K2 Analytics has separated itself from other SEO and marketing
agencies by taking the time to understand the business, brand,
competition, and goals of their clients. With over ten years of
experience in SEO tactics, K2 Analytics prides itself on being
well-versed at knowing the correct methods to elevate a business to
the next level.
https://www.k2analytics.com/
2. LeadValets
LeadValets is an agency that helps its clients to get leads via
social media marketing and online presence domination. The concept
behind LeadValets is to help improve the client experience in the
markets they serve. By doing this, they aid thriving businesses to
support and build better lives within the communities they serve.
Their process is focused on generating high-quality inbound leads
from prospects currently seeking their clients' products and
services.
https://leadvalets.com/
3. BlueMatrix Media
BlueMatrix Media is a team built by industry veterans with over
45 years of combined experience. Their client roster includes
Accenture, Dell, Ford and Volkswagen. The team at BlueMatrix Media
takes pride in being "real". They have offices in Dallas, Frisco and Denver and offer thorough experience backed by
a real portfolio and success stories. BlueMatrix Media brings
horsepower and knowledge to even the smallest project at prices
that fit every budget.
https://www.bluematrixmedia.com/
4. Direction Inc.
Direction Inc. offers comprehensive, effective and fully-managed
digital marketing services that result in traffic, leads and sales.
They target their clients' buyer persona's pain points and help to
establish brands as thought-leaders as a way to transform their
website into a valuable resource for their audience. The team at
Direction Inc. is experienced at attracting visitors to closing new
customers and setting automated systems to assist in ensuring their
clients turn leads into sales.
https://direction.com/
5. Wegacha
Wegacha is a marketing and creative agency from Miami, Florida. They focus on providing
results-oriented services in the areas of SEO, social media and
brand identity. Their team is passionate about what they do and can
help brands make informed decisions to ensure their investment is
aligned with their business objectives.
https://wegacha.com/
6. Adloonix
Adloonix is an independent data-driven marketing agency that
provides market research and CX strategies for brands and startups.
They help brands to become more profitable, simplify their business
processes and decrease their marketing expenses. Their team is
equipped to increase brand awareness and drive higher quality leads
to sales for brands.
7. Artimization
Artimization is a marketing agency that focuses on helping
brands generate organic traffic. Their team is experienced in
nailing down the specific demands of search engines. They work with
companies to update and shift trends specifically to generate
organic traffic and draw the attention of their audience.
8. Bop Design
Bop Design provides web design, content marketing and branding
services to B2B companies. They know that client acquisition is not
the same for B2B as it is for B2C. The Bop Design team understands
the B2B marketing and sales funnel and the strategies that generate
and nurture ideal client leads.
9. Brandtastic
Brandastic is an award-winning website design and digital
marketing agency specializing in a holistic approach to brand
stories. They focus on building a solid foundation through
branding, eCommerce development, SEO and online marketing. Their
team offers a personalized approach to ignite the potential of
their clients for future growth.
10. DEEPBLUE
DEEPBLUE is a full-service, custom web design agency that
specializes in creating an entirely new user experience through
responsive design. They create impactful multi-platform solutions
for meaningful brands and offer a suite of creative services to
improve the online visibility and impact of their business.
11. Digitally up
Digitally up is a direct response digital marketing agency in
Australia that aims to bring
businesses to the next level with tailored digital marketing
practices. Their sole purpose is making their clients' businesses
run as successfully as possible through their wide-reaching and
cross-channel campaigns to convert the right customers.
12. E29 Marketing
E29 Marketing is a full-service, strategic marketing agency that
delivers measurable results. An independent and woman-owned shop,
E29 is comprised of a seasoned team of marketing specialists that
are focused on elevating the agency experience. Their team prides
themselves on delivering great and valuable products and
services.
13. Growth Hackers
Growth Hackers is a growth marketing agency that helps
businesses from all around the globe grow with well-executed SEO
strategies. Their team provides online marketing services, such as
advertising, copywriting, email marketing, social media marketing
and content marketing. They help brands generate leads, automate
their processes and optimize their conversions to get more
sales.
14. Highly Persuasive
Highly Persuasive is a strategic branding and marketing agency
based in Bangkok. They help
clients in Southeast Asia and
around the world to create intriguing, objective-driven brands that
stand and get them noticed. By discovering the needs, wants and
desires of their clients' customers, they are able to design brand
experiences that work to guide them through the buyer's journey
naturally.
15. IIH Global
IIH Global believes in coming up with innovative ideas to
deliver excellence in the services they provide. Their technical
expertise and experience have led them to become one of the top
website design companies of the UK and India. Their team shapes clients' ideas and
serve them in the form of websites, applications, software and SEO
services to get the best returns on investment.
16. ioVista
ioVista, Inc. is a full-service digital agency with offices in
Dallas, TX and Detroit, MI. ioVista specializes in website
design, web development, eCommerce, SEO and content marketing
services. With over 15 years of experience, ioVista has built a
niche in designing websites on major platforms such as Magento,
Shopify and WordPress.
17. Matchbox Design Group
Matchbox Design Group is a group of creative individuals with
expertise in many areas including website design, SEO, social media
and web development. Their team is also capable of providing
services for branding and strategic marketing.
18. MAXAUDIENCE
MaxAudience is a strategic brand and marketing consultancy with
online lead generation and conversion at its core. They assist
medium and large-scale businesses with precise, high ROI, marketing
campaigns that deliver great results. Their team has contributed to
legendary campaigns such as the launch of the GM Mastercard.
19. Modofi
Modofi is a team of digital marketers and media creators with
years of experience creating compelling videos, engaging content
and running strategic marketing campaigns that are 100% focused on
ROI. They are passionate about helping brands develop a strong
marketing and media strategy. Their team loves seeing businesses
grow and genuinely make long-lasting relationships with their
clients.
20. Navega Bem Digital Design
Navega Bem Digital Design is a full-service digital marketing,
development and responsive web design agency based in Madeira,
Portugal. Their expertise in the
web design industry goes back to the early '90s where they began
creating attractive, high ranking web sites. Today, they are
engaged in the successful production of device-independent web
projects in many diverse industries on an international level.
21. Radish Lab
Radish Lab is an award-winning, interactive design agency based
in Brooklyn and Berlin that is focused on social impact
projects. They empower social change organizations to amplify their
missions through creative collaboration, storytelling, and
technology that activates their communities.
22. Red Spot Design
Red Spot Design has designed hundreds of websites for all kinds
of budgets and audiences. Their team provides personalized services
to help their customers drive conversions and sales. They promise
to listen to their clients' needs to help their business grow and
succeed as they become part of their clients' marketing team.
23. Smashed Media
Smashed Media is a results-focused digital marketing agency.
They believe that excellence requires bold ambition and incredible
talent. With vast experience in web development, graphic design,
digital marketing, branding and corporate identity development,
they can optimize brands positioning and help to seamlessly
integrate technology, data and design.
24. Social Media 55
Social Media 55 is an award-winning full-service digital
marketing agency. Established in 2014, Social Media 55 quickly grew
to be one of America's fastest-growing social media agencies. They
offer an array of services such as social media management, digital
marketing services, programmatic advertising and Instagram
engagement services.
25. The Source Approach
The Source Approach is a marketing agency with more than 10
years of experience in helping companies thrive at eCommerce. They
help companies to select the most profitable platforms for their
product and position them in various channels
26. UNINCORPORATED
UNINCORPORATED is an LA-based branding agency focused on web
design, ad creative, and digital marketing. They help brands
achieve their goals by enhancing the way they think and
communicate. Their team is proud to offer a full range of creative
services that support their clients' creative, branding, and
marketing efforts.
27. Urteam
Urteam is an agency with the goal of providing their clients
with high-level service, more similar to an in-house project rather
than a third-party web development agency. They possess the
experience and expertise to ensure quality projects that exceed all
expectations. Their consultancy style and website design services
aim to guarantee their clients' satisfaction.
28. Visualwebz LLC
Visualwebz LLC is a web design and internet marketing company
offering services locally as well as globally since 2008. Their
services include online marketing, search engine optimization,
content writing and website development. With a wealth of
experience in fostering small to medium-sized business websites,
they handle the whole website development process from design to
the final product.
Brands can view the best search engine optimization agencies
from around the world by price, portfolios, reviews, leadership,
expertise, rankings and more on
DesignRush.
About DesignRush: DesignRush.com is a B2B marketplace connecting
brands with agencies.
DesignRush features the top agencies around the world, including
the best Digital Agencies, Logo Design, Branding, Digital
Marketing, Website Design, eCommerce Web Design Companies, and
more.
SOURCE DesignRush