Innovative technology combined with iQIYI's leading content
library to transform the VR entertainment experience
BEIJING, April 19, 2018 /PRNewswire/ -- iQIYI, an
innovative market-leading online entertainment service in
China, today announced that this
May it will officially launch the world's first 4K VR integrated headset supporting 8K (7680*3840) panoramic video playback. The
announcement follows the debut of iQIYI's second-generation VR
headset (VR II) at the International Consumer Electronics Show held
in Las Vegas this January.
The upgraded version of the VR II will feature 8K panoramic video playback functionality and
image rendering technology, combined with a fully upgraded
4K LCD quick response screen, to
provide users with an unprecedented "portable 4K movie theater" viewing experience.
Leveraging iQIYI's vast content library and its leading VR
production capabilities in China,
the VR II boasts a massive amount of built-in iQIYI video content
including VR panoramic videos and pictures, 3D video, 2D video,
iQIYI original VR films and television dramas and VR games.
"Clarity, fluidity, and the sense of immersion in a virtual
theater are crucial to the VR experience," said Mr. Yu Gong, the founder and CEO of iQIYI. "iQIYI's
VR II takes each of these to the next level, with four-times higher
resolution than standard 2K screens
and a 35% improvement in computing performance. We're confident our
upcoming 4K VR headset will set an
entirely new benchmark for VR, and once again transform the
consumer entertainment experience."
Mr. Gong noted that the future of the VR in terms of
technological product innovation and the creation of new business
models lies in the seamless integration of software and
hardware.
In contrast to other global entertainment content platforms, iQIYI's VR development strategy
focuses on the two-way interaction between hardware and software in
order to realize the ideal integration of technology and
entertainment. iQIYI has
accumulated a rich and expanding library of content and opened up
the full VR industry chain to successfully take VR to the next
level.
In January 2018, the "Global Top
Brands" list put together by International Data Group (IDG),
awarded iQIYI's VR I the "Best VR Technology Innovation Award of
the Year". iQIYI will continue to pursue innovative solutions to
transform the consumer entertainment experience.
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SOURCE iQIYI, Inc.