DENVER, Sept. 4, 2014 /PRNewswire/ -- The Pulse Beverage
Corporation (OTCQB: PLSB), makers of Natural Cabana® Lemonades,
Limeades, and Coconut Waters, and PULSE® Heart and Body Health
functional beverages, announced today that it has secured a
distribution agreement with Unique Foods (Canada) Inc. ("Unique Foods") to distribute
Natural Cabana® Coconut Water throughout Canada. Unique Foods is headquartered in
Montreal, Canada with an
established presence in Atlantic and Western Canada, Ontario and Quebec through coordinators and multiple
independent regional distributors. Unique Foods is a leading
importer of premium beverage brands such as: Stewart's Old
Fashioned Sodas, Cascade Ice™, Hype Energy™, AQUAhydrate™ and
ACTIVATE® Vitamin Drinks. Unique Foods will be offering Pulse's
Natural Cabana® Coconut Water in both Natural and Pineapple flavors
in 520ml rolled steel cans. Unique Foods and Pulse will be
showcasing this product at the CHFA Natural Foods Show in
Toronto on September 13 and 14.
"We are very excited to partner with Unique Foods, one of the
largest major national distributors of high-end beverages. This
news comes on the heels of our recent announcement of establishing
a subsidiary in Mexico and we
believe this partnership represents a unique opportunity for us and
our shareholders," said Bob Yates,
Chief Executive Officer of Pulse. "With today's announcement,
we significantly increase our global distribution footprint with a
leading Canadian importer and distributor. This is a foundational
step for us as Unique Foods is well-established in Canada with a successful track record of
distributing premium beverage brands throughout all major Canadian
cities. We are also pleased to announce that Unique Foods has
already secured a listing for Natural Cabana™ Coconut Water in a
major Canadian retail chain that has stores in every major city
across Canada. This will give more
than 80% of Canada's population
access to our coconut water. We are targeting an early fall launch
to have product on the shelves."
Since its mainstream emergence in 2006, interest in coconut
water has gained momentum with sales doubling each year. There has
been a lot of data regarding its health attributes including
improved weight loss and improved physical appearance, spurring
consumer interest, and prompting some of the industry's leading
beverage companies to invest in this category. Coconut water is low
calorie, naturally isotonic, has a neutral pH, is high in
potassium, low in sodium and an ideal sports drink. Consumers view
it as a healthy product and drink it for its great taste and for
rehydration.
About The Pulse Beverage Corporation
Pulse Beverage Corporation is an emerging beverage company that
offers a line of great tasting, refreshing, low-calorie natural
drinks, including Natural Cabana® Lemonade and Limeade, Natural
Cabana® Coconut Water and Pineapple Coconut Water, and PULSE® brand
of functional beverages. Combining all-natural ingredients,
essential vitamins and minerals, Pulse's line of beverages provides
consumers with high-quality, healthy alternatives at a reasonable
price. For more information, please visit:
www.pulsebeverage.com or email info@pulsebeverage.com.
Follow Pulse Beverage on Twitter at
https://twitter.com/drinkpulsebev
Pulse Beverage Facebook Fan Page at
https://www.facebook.com/PulseBeverageCorporation
Forward-Looking Statements
This news release
contains "forward-looking statements" as that term is defined in
Section 27A of the United States Securities Act of 1933, as amended
and Section 21E of the Securities Exchange Act of 1934, as amended.
Statements in this press release which are not purely historical
are forward-looking statements and include any statements regarding
beliefs, plans, expectations or intentions regarding the future.
Such forward-looking statements include, among other things,
regulatory incentives, the development of new business
opportunities, and projected costs, revenue, profits and results
operations. Actual results could differ from those projected in any
forward-looking statements due to numerous factors. Such factors
include, among others, the inherent uncertainties associated with
new projects and development stage companies. These forward-looking
statements are made as of the date of this news release, and we
assume no obligation to update the forward-looking statements, or
to update the reasons why actual results could differ from those
projected in the forward-looking statements. Although we believe
that any beliefs, plans, expectations and intentions contained in
this press release are reasonable, there can be no assurance that
any such beliefs, plans, expectations or intentions will prove to
be accurate. Investors should consult all of the information set
forth herein and should also refer to the risk factors disclosure
outlined in our annual report on Form 10-K for the most recent
fiscal year, our quarterly reports on Form 10-Q and other periodic
reports filed from time-to-time with the Securities and Exchange
Commission.
Investor Contacts:
IRTH Communications
Robert Haag
plsb@irthcommunications.com
866-976-4784
SOURCE The Pulse Beverage Corporation