Iconic Labs PLC Partnership with leading Ad-tech tech provider (4966A)
September 30 2020 - 3:30AM
UK Regulatory
TIDMICON
RNS Number : 4966A
Iconic Labs PLC
30 September 2020
Iconic Labs Plc ("Iconic Labs" or the "Company")
Partnership with leading Ad-tech tech provider
Iconic Labs Plc (LSE:ICON), a multidivisional new media and
technology business, today announces that after a successful trial
Iconic Labs has signed a commercial partnership agreement with
Glimpse Protocol, a leading provider of advanced technologies to
Ad-tech.
This partnership will allow Iconic Labs to be well positioned to
become industry leaders in the cookieless advertising space and
future proof this part of the Company's business. Glimpse Protocol
will benefit from Iconic Labs advertising experience and access to
multiple platforms, including to trial their technology.
Glimpse Protocol will compete for programmatic inventory on the
Iconic Labs platforms with other advertisers and will not receive
any discount to market rate. This offering will allow programmatic
advertisers to comply with GDPR and internal policies while still
conducting effective advertising.
Iconic Labs will use the Glimpse Protocol's technology on all of
their owned and operated platforms including JOE Media where the
Glimpse Protocol platform will be tested and monitored in real
time. The Glimpse Protocol platform is currently live on TLE,
protecting 1.5million readers so far from their browsing
information being obtained by other parties.
In addition to the operational benefits that it provides, it has
been agreed that warrants will be issued to Iconic Labs in
recognition of their market access and wider advisory support. The
warrants entitle Iconic Labs to subscribe for such number of
ordinary shares in the capital of Glimpse Protocol, which shall be
equal to 1.25% of its issued equity and which are exercisable at a
discount to the subscription price payable for ordinary shares on
any future sale or capital raise undertaken by Glimpse
Protocol.
Glimpse Protocol are a market leader in data protection using
frontier technologies. Their cookieless platform uses two forms of
advanced cryptography to protect consumers' personal internet
browsing data from being seen, read, transferred, sold or recycled
by another party.
Google have recently announced within 2 years their chrome
browser will no longer be using cookies which store personal
browsing data on your PC/Phone. Apple have also taken a similar
approach with their safari browser.
Samuel Regan Asante COO of Iconic Labs - "We are very pleased to
announce a partnership with Glimpse Protocol who are leading the
way in cookie-less technologies within the AdTech industry. Iconic
Labs is aiming to establish itself as a leader in both the tech and
media fields and Glimpse Protocol's technology presents the perfect
balance of the two. With Glimpse Protocol's existing partnership
with The Founder's Factory we're excited about their future as a
leader in the industry."
Market Abuse Regulation (MAR) Disclosure
The information contained within this announcement is deemed by
the Company to constitute inside information for the purposes of
the Market Abuse Regulation (EU) No. 596/2014. Upon the publication
of this announcement via a Regulatory Information Service, this
inside information is now considered to be in the public
domain.
**ENDS**
For further information, please visit the Company's website
www.iconiclabs.co.uk or contact:
Damon Heath Shard Capital Partners Tel: +44 (0) 20 7186
LLP 9950
Iconic Labs ir@iconiclabs.co.uk
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This information is provided by RNS, the news service of the
London Stock Exchange. RNS is approved by the Financial Conduct
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Kingdom. Terms and conditions relating to the use and distribution
of this information may apply. For further information, please
contact rns@lseg.com or visit www.rns.com.
RNS may use your IP address to confirm compliance with the terms
and conditions, to analyse how you engage with the information
contained in this communication, and to share such analysis on an
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