Brave Bison Group PLC EFL renews digital business with Brave Bison
October 23 2017 - 2:00AM
RNS Non-Regulatory
TIDMBBSN
Brave Bison Group PLC
23 October 2017
RNS Reach
EFL RENEWS DIGITAL BUSINESS WITH BRAVE BISON
London, October 23rd, 2017: Brave Bison, the independent digital
media and social video broadcaster, announces it has successfully
won a two-season deal following a competitive pitch to continue its
four year relationship with the English Football League (EFL), the
largest single body of professional clubs in European football.
The focus of the business will continue to be the generation of
revenue across a full range of digital opportunities for EFL
Digital, a collective of 58 club websites from within the League.
For the first time, Brave Bison will also be working with the EFL
on developing branded content for both existing and new EFL
partners.
Pertinent to winning the pitch was Brave Bison's positioning at
the forefront of creating engaging influencer and social video
content, as well as its ongoing investment in other football
properties like Rebel FC and the Slash Football channel.
Claire Hungate, Chief Executive Officer at Brave Bison
commented: "We are delighted to be building on our relationship
with the EFL who will continue to benefit from our depth of
commercial knowledge in generating revenue across digital
platforms. Going forward, it is particularly rewarding to now have
the chance to showcase our ideation and production skills too."
Russell Byrne, Head of Digital at EFL commented: "Brave Bison
presented very clear plans on how we can execute different elements
of our offering simply and effectively to maximise brand
involvement and ultimately revenue. With a great track record
already established and their knowledge and passion for the
project, extending our relationship was the right decision to drive
our digital activity forward."
ends
For press enquiries please contact:
Elaine North
Tel: +44 (0)7836 372465
Email: elaine.north@bravebison.io
Brave Bison: http://bravebison.io/
Stockdale Securities
Richard Johnson / Andy Crossley
Tel: 020 7601 6100
About Brave Bison
Brave Bison is an independent digital media and social video
broadcaster, proudly working with some of the biggest brands and
most followed YouTube and Facebook talent in the world. Clients
include P&G, Shell, PGA Tour, Paramount and Google.
Brave Bison makes it simple for content owners, creators,
brands, publishers and platforms to unlock the value of online
video, whether on a licensed, ad-funded, direct to consumer or paid
placement basis.
The business is based in two regions - Europe, with headquarters
in London; and APAC, with offices in Singapore.
About EFL
English Football League (EFL) is the world's original league
football competition and is the template for leagues all over the
world. It has 72 member clubs, each of which embodies the unique
heritage, pride and passion of the communities they represent.
The EFL is the largest single body of professional clubs in
European Football and is responsible for administrating and
regulating the EFL, the Carabao Cup and the Checkatrade Trophy.
This information is provided by RNS
The company news service from the London Stock Exchange
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