VANCOUVER, BC, March 14, 2022 /PRNewswire/ - BBTV Holdings
Inc. (TSX: BBTV) (OTCQX: BBTVF) (Frankfurt: 64V) ("BBTV" or the "Company"), the
leading creator monetization company with a mission to help
creators become more successful, announces the appointment of
former Jellysmack executive Erich
Lochner as Senior Vice President, Creator Partnerships,
reporting to BBTV's Chairperson and CEO, Shahrzad Rafati.
"Our solutions for creators are not only comprehensive, they're
platform agnostic, which makes platform expansion a key area for
growth of BBTV's Base and Plus Solutions," commented Shahrzad Rafati, Chairperson and CEO, BBTV. "As
we continue to build on our world class leadership team with
talented and diversely experienced executives, Erich brings strong
relationships and directly applicable expertise to expand BBTV's
growth and revenue across strategic platforms."
A seasoned executive within the creator economy, Erich most
recently served as VP Creator Partnerships at Jellysmack following
5 years at The Outloud Group where he served as VP Operations and
Chief Media Officer. Prior to joining The Outloud Group, Erich
co-founded Vanishing Angle, an independent production company
specializing in feature films, commercials, and industrial
productions.
"As the creator economy continues its hyperbolic growth, there
are more and more opportunities that creators are simply unable to
take advantage of," commented Erich
Lochner, SVP Creator Partnerships, BBTV. "Given BBTV's huge
creator network and distinctive track record of helping creators
become more successful, I believe it is the perfect home for me. I
am really excited to help the company stay at the forefront of
growing creators' businesses so they can take advantage of these
ever evolving opportunities."
"This hire marks another significant stride in further
increasing the strength of BBTV's leadership team as the company
enters into its next phase of growth," commented Hamed Shahbazi, Lead Independent Director for
BBTV's Board of Directors. "The board is very confident in how
BBTV's management is executing on its vision and on all key drivers
of the Company's continued growth."
Lochner's hire comes on the heels of two additional notable
hires in recent months, including seasoned marketing and media
leader Martin Cass as Chief
Marketing Officer and former Lionsgate executive Thomas Hughes as a strategic consultant for its
Content Management division.
For more information visit www.bbtv.com.
About BBTV
BBTV is a global media and technology
company headquartered in Vancouver,
Canada. The Company's mission is to help content creators
become more successful. With creators ranging from individuals to
global media brands, BBTV provides comprehensive, end-to-end
Solutions to increase viewership and drive revenue powered by its
innovative technology, while allowing creators to focus on their
core competency – content creation. In January 2021, BBTV had the second most unique
monthly viewers among digital platforms with more than 600 million
globally, who consumed more than 50 billion minutes of video
content, the most among media companies [1]. (www.bbtv.com)
[1] Calculations and classifications made by BBTV based on data
from Comscore's "Top 12 Countries = January
2021 comScore Video Metrix Media Trend – Multi-Platform –
Top 100 Video Properties Report"; Top 12 countries represent ~50%
of world's digital population.
Forward-Looking Statements
This press release contains "forward–looking information" and
"forward-looking statements" within the meaning of applicable
securities laws (collectively, "forward-looking information") which
reflects the Company's current expectations regarding future
events, including that platform expansion is a key area of growth;
that the Company will stay at the forefront of growing creators'
businesses so they can take advantage of evolving opportunities;
and that management is executing on all key drivers for the
Company's continued growth. Forward-looking information is
necessarily based on a number of estimates and assumptions that we
considered appropriate and reasonable as of the date such
information is given, including but not limited to our assumption
that Mr. Lochner will be successful in growing creators'
businesses and BBTV's revenue across strategic platforms, and
realizing his objectives; that the Company's solutions will be able
to expand across platforms; that the Company will be able to
continue to grow its creator base; and our assumptions regarding
continued positive changes and trends in our industry or the global
economy, and the performance of our services and technology.
Forward-looking information is subject to known and unknown risks,
uncertainties, and other factors, many of which are beyond the
Company's control, that may cause actual results, performance or
achievements to be materially different from those expressed or
implied by such forward-looking information, including but not
limited to the risk that our assumptions on which our
forward-looking information is based may not be accurate, we may
fail to grow our business, or otherwise realize the objectives set
out in this press release above, and our reliance on our
relationship with one digital media platform. See also
the factors discussed under "Risk Factors" in the final prospectus
of the Company dated October 22, 2020
filed on sedar at www.sedar.com and in our other filings with the
Canadian securities regulatory authorities
at www.sedar.com. The Company does not undertake
any obligation to update such forward–looking information, whether
as a result of new information, future events or otherwise, except
as expressly required by applicable law.
For further information please contact:
Media Relations: PR@bbtv.com
Investor Relations: IR@bbtv.com
BBTV-C
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SOURCE BBTV Holdings Inc.