PROS Appoints Tech Industry Powerhouse Katrina Klier as Chief Marketing Officer
March 01 2021 - 10:00AM
Business Wire
Former Accenture managing director to transform
global marketing strategy, brand, and sales partnership to fuel
next era of corporate growth
PROS® (NYSE: PRO), a provider of AI-powered solutions that
optimize selling in the digital economy, today announced that
Katrina Klier has joined the company as Chief Marketing Officer,
reporting directly to Les Rechan, PROS Chief Operating Officer.
Klier will be responsible for aligning global marketing strategy
and programs with corporate priorities. Central to her mandate will
be optimizing demand generation, deepening customer and prospect
engagement and amplifying brand visibility to fuel corporate
growth.
With more than 25 years of high-tech experience spanning
telecom, software and professional services organizations, Klier
has a proven track record in driving global strategy, brand value
and revenue growth. She brings deep expertise in data analytics to
transform marketing strategy, monitor end-to-end customer journeys
and deliver an exceptional digital customer experience.
“Katrina is a tech industry powerhouse, and the right leader for
PROS as we further scale our global organization to the next
level,” said Rechan. “Her breadth of marketing experience, digital
acumen and global leadership experience from companies like
Accenture, Microsoft and HP will further transform PROS go to
market, expand our global partnerships and support customers’
journeys to omnichannel optimization. Welcome to PROS,
Katrina!”
Prior to PROS, Klier served as global managing director and head
of digital marketing, communications and capabilities at
professional services firm, Accenture. In this role, she drove the
company’s digital marketing transformation, nearly doubling brand
value and significantly increasing revenue. Prior to Accenture,
Klier served in global executive leadership roles at Microsoft for
OEM Digital Marketing & Sales and Worldwide OEM Channel.
“AI-based platforms are defining the future of business and
technology, and PROS is perfectly positioned to extend its market
leadership as companies accelerate efforts to digitally transform
how they sell,” said Klier. “I am honored to join this amazing
organization and excited to enable the next levels of innovation
needed to meet customer and market demands.”
About PROS
PROS Holdings, Inc. (NYSE: PRO) provides AI-powered solutions
that optimize selling in the digital economy. PROS solutions make
it possible for companies to price, configure and sell their
products and services in an omnichannel environment with speed,
precision and consistency. Our customers, who are leaders in their
markets, benefit from decades of data science expertise infused
into our industry solutions.
Forward-looking Statements
This press release contains forward-looking statements,
including statements about the functionality and benefits of
AI-powered solutions to organizations generally as well as the
functionality and benefits of PROS software products. The
forward-looking statements contained in this press release are
based upon PROS historical experience with AI-powered solutions and
its current expectations of the benefits of AI-powered solutions
for organizations that implement and utilize such software. Factors
that could cause actual results to differ materially from those
described herein include the addressability of an organization’s
AI-powered solution needs, the risks associated with PROS
developing and enhancing products with the functionality necessary
to deliver the stated results and the risks associated with the
complex implementation and maintenance of AI-powered solutions such
as PROS software products. Additional information relating to the
uncertainty affecting the PROS business is contained in PROS
filings with the Securities and Exchange Commission. These
forward-looking statements represent PROS expectations as of the
date of this press release. Subsequent events may cause these
expectations to change, and PROS disclaims any obligations to
update or alter these forward-looking statements in the future
whether as a result of new information, future events or
otherwise.
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version on businesswire.com: https://www.businesswire.com/news/home/20210301005259/en/
Media Contact: Amanda Parrish aparrish@pros.com
832.924.4731
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