BATTLE CREEK, Mich.,
Nov. 20, 2019 /PRNewswire/
-- Since their creation in the seventh century, the history of
pretzels can be summed up in one word: "stale." But no longer, as
Pop-Tarts® announced it's giving the classic snack a 'sweet'
new makeover with the launch of Pop-Tarts
Pretzel.
Imagine the classic, beloved sweetness of Pop-Tarts
Toaster Pastries combined with a slight saltiness from a pretzel
crust. It's literally the best of both flavor worlds in not one,
but two delicious varieties: Chocolate and Cinnamon Sugar.
"Pop-Tarts is always ingeniously creating new ways to
enjoy familiar, loved foods," said Joe
Beauprez, marketing director, Pop-Tarts. "With the
debut of Pop-Tarts Pretzel, we've fixed a snacking staple,
and added two more delicious options to our line-up of
flavors."
A craveable flavor combination perfect for any time of day,
Pop-Tarts Pretzel puts sweet and salty together in a way
that's nothing short of crazy good - and everything fans of the
delicious toaster pastries never knew they always wanted.
Pop-Tarts Pretzel lands in stores nationwide in
January 2020 at a suggested retail
price of $3.49. For more information
on Pop-Tarts® Pretzel follow Pop-Tarts on Facebook,
Twitter and Instagram.
About Kellogg Company
At Kellogg Company (NYSE: K), we strive to enrich and delight
the world through foods and brands that matter. Our beloved brands
include Pringles®, Cheez-It®, Special K®, Kellogg's Frosted
Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Eggo®,
Mini-Wheats®, Kashi®, RXBAR®, MorningStar Farms®
and more. Net sales in 2018 were approximately $13.5 billion, comprised principally of snacks
and convenience foods like cereal and frozen foods. Kellogg brands
are beloved in markets around the world. We are also a company with
Heart & Soul, committed to creating Better Days for 3
billion people by the end of 2030 through our Kellogg's® Better
Days global purpose platform. Visit www.KelloggCompany.com
or www.OpenforBreakfast.com.
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SOURCE Kellogg Company