First Data Launches SpendTrend® Holiday Insights Dashboard
November 21 2018 - 9:00AM
Business Wire
New dashboard provides real-time, robust
insights on holiday spending patterns across the U.S.
First Data (NYSE:FDC), a global leader in commerce enabling
technology, today launched SpendTrend Holiday Insights, a real-time
spending dashboard to help those at the cutting edge of commerce
make data-driven business decisions this holiday season.
First Data’s Holiday Insights spending results are based on data
drawn from transaction activity from a selected subset of First
Data’s processing portfolio. The analysis includes all card-based
forms of payment and is based on actual, same-store-sales activity.
Growth rates reflect a year-over-year comparison of season-to-date
trends.
“Using our data platform, First Data provides a view into
spending trends across payment types and industry verticals,
allowing us to deliver real-time data that helps our clients
and partners drive top and bottom line results,” said Glenn Fodor,
Senior Vice President and Head of First Data Insights. “Holiday
Insights provides real-time information for the upcoming
high-volume consumer spending holiday season.”
Insights will include seasonal growth rates for overall and
industry-specific spending categories, geographic spending trends
and special day-range callouts such as Thanksgiving and Black
Friday, among others. In addition, Insights will provide a daily
ranking of the most active subsectors and a look into dining spend
velocity.
SpendTrend is the industry’s trusted source of payment
information, providing economic analyses revealing comprehensive
views of consumer purchasing trends on a monthly and quarterly
basis, and during holidays, based on actual sales data.
Holiday Insights is now available at
www.firstdata.com/SpendTrend through January 3, 2019. Follow First
Data on LinkedIn and Twitter for additional information on holiday
spending trends.
About First Data
First Data (NYSE: FDC) is a global leader in commerce-enabling
technology, serving approximately 6 million business locations and
4,000 financial institutions in more than 100 countries around the
world. The company’s 22,000 owner-associates are dedicated to
helping companies, from start-ups to the world’s largest
corporations, conduct commerce every day by securing and processing
more than 3,000 transactions per second and $2.4 trillion per year.
For more information, visit www.firstdata.com and follow us on
Twitter at @FirstData and LinkedIn.
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version on businesswire.com: https://www.businesswire.com/news/home/20181121005330/en/
Andrea DuffyFirst DataPhone:
646-984-0240Email: Andrea.duffy@firstdata.com
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