Entravision Joins Forces With NALEO Educational Fund to Bolster Latino Participation in the 2024 November Presidential Election
March 18 2024 - 1:00PM
Business Wire
Latinos in the US can now register to vote
on Entravision’s El Botón
In a commitment to empower Latino communities across the US,
Entravision has partnered with The National Association of Latino
Elected and Appointed Officials (NALEO) Educational Fund. Through
this partnership, Entravision will amplify the organization’s
registration tool on its El Botón music app and elboton.com.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20240318909083/en/
El Botón serves as a multifaceted digital hub, offering Latinos
access to music, podcasts, entertainment news in Spanish, and now
crucial civic resources. With over 200K monthly website views, and
a combined monthly social media reach of more than 3 million, El
Botón has become a premier digital destination for Latinos in the
US.
"NALEO Educational Fund expects at least 17.5 million Latinos
will head to the polls in November, representing a 6.1 percent
increase from 2020 Latino turnout," said NALEO Educational Fund CEO
Arturo Vargas. “These projections demonstrate that the Latino
electorate is positioned to play a critical role in the outcome of
this year’s elections. We are thrilled to partner with Entravision
in voter outreach and engagement to help advance our goal of
facilitating the full participation of Latinos in the American
political process this year and beyond.”
"At Entravision, we have been serving the U.S. Latino community
for almost three decades. It is our mission to empower this
community with the information they need to have their voices
heard. We’re proud to partner with NALEO Educational Fund to make
it easier for the U.S. Latinos to register to vote," said Michael
Christenson, Entravision’s Chief Executive Officer.
In addition, earlier this year Entravision launched Poder
Latino, a social media initiative aimed at equipping the Latino
community with the resources and knowledge necessary to actively
participate in the democratic process. The company’s civic
engagement campaign is amplified through its Spanish-language media
assets, which includes 38 Univision and UniMás TV stations and 49
radio stations.
About Entravision Communications Corporation
Entravision is a global advertising solutions, media and
technology company. Over the past three decades, we have
strategically evolved into a digital powerhouse, expertly
connecting brands to consumers in the U.S., Latin America, Europe,
Asia and Africa. Our digital segment, the company’s largest by
revenue, offers a full suite of end-to-end advertising services. We
have commercial partnerships with Meta, X Corp. (formerly known as
Twitter), TikTok, and Spotify, and marketers can use our Smadex and
other platforms to deliver targeted advertising to audiences around
the globe. In the U.S., we maintain a diversified portfolio of
television and radio stations that target Hispanic audiences and
complement our global digital services. Entravision remains the
largest affiliate group of the Univision and UniMás television
networks. Shares of Entravision Class A Common Stock trade on the
NYSE under ticker: EVC. Learn more about our offerings at
entravision.com or connect with us on LinkedIn and Facebook.
About NALEO Educational Fund
NALEO Educational Fund is the nation's leading non-profit,
non-partisan organization that facilitates the full participation
of Latinos in the American political process, from citizenship to
public service.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240318909083/en/
Bertha Merikanskas, EVP Global Communications Entravision
bertha.merikanskas@entravision.com
Entravision Communications (NYSE:EVC)
Historical Stock Chart
From Mar 2024 to Apr 2024
Entravision Communications (NYSE:EVC)
Historical Stock Chart
From Apr 2023 to Apr 2024