NEW YORK, Nov. 27, 2018 /PRNewswire/ -- CIT Group Inc.
(NYSE: CIT) today announced a new campaign in partnership with
Feeding America® inviting individuals to join in donating one
million meals1 to people in need. Participants can
help direct the donation by choosing to support Feeding America's
Back Pack Program, Mobile Pantry Program or Senior Grocery
Program.
"This Giving Tuesday, we're excited to launch our partnership
with Feeding America and invite our customers, followers and
employees to help us direct one million meals among three great
programs," said CIT Chief Marketing and Communications Officer
Gina Proia.
#GiveLikeYou
To participate, follow the #GiveLikeYou hashtag on Twitter and
Facebook and vote for one of the three Feeding America® Programs.
Each vote will donate 10 meals to the program of choice. The
#GiveLikeYou initiative builds on CIT's recently launched new brand
proposition, Bank Like You.
$100 Monthly Savings, 100
Meals
In addition, for every opening of a Savings Builder account this
Giving Tuesday through Dec. 20, 2018
at CIT's national online bank, CIT Bank, the company will donate
100 meals. The new digital savings product is designed to reward
consistent savers and provides a higher rate for those who make a
deposit of at least $100 each
month.
"With an estimated 1 in 8 Americans facing hunger, we're
grateful for partners like CIT who enable us to provide nutritious
meals across the nation," said Doug
Montgomery, managing director of New Partnerships for
Feeding America®.
Feeding America® is a nationwide network of 200 local food banks
and 60,000 food pantries and meal programs that together serve more
than 46 million people each year. CIT's campaign runs from
Nov. 27 to Dec. 20 this year.
About CIT
CIT is a leading national bank focused on
empowering businesses and personal savers with the financial
agility to navigate their goals. CIT Group Inc. (NYSE: CIT) is a
financial holding company with over a century of experience,
approximately $50 billion in assets
as of Sept. 30, 2018, and operates a
principal bank subsidiary, CIT Bank, N.A. (Member FDIC, Equal
Housing Lender). The company's commercial banking segment includes
commercial financing, real estate financing, equipment financing,
factoring and railcar financing. CIT's consumer banking segment
includes its national online bank, CIT Bank, and a Southern California branch bank, OneWest Bank.
Discover more at cit.com/about.
CIT MEDIA
RELATIONS:
Olivia
Weiss
212-771-9657
Olivia.Weiss@cit.com
1 $1 helps provide at least 10 meals secured by
Feeding America® on behalf of local member food banks.
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SOURCE CIT Group Inc.