JAKKS Pacific Announces Partnership With Epic Story Media for Launch of Wild Manes
April 08 2024 - 9:00AM
JAKKS Pacific, Inc. (NASDAQ: JAKK), leading toy and consumer
products manufacturer, announces a new partnership with Epic Story
Media (Epic) to launch a robust content and licensing program
around their new IP, Wild Manes. Wild Manes is a whimsical world of
horses, food, friends, flair and fun, galloping onto the scene in
Summer 2024.
Epic is set to produce and globally distribute
the brand’s animated series. The short form series is
developed and produced by Epic Story Media, animated with its 2D
studio, Loomi Animation. The series has been written by Shelia
Rogerson, led by creative producer, Cheryl Hassen and directed by
Tahir Rana. Forty fun-filled 5-minute episodes will run on YouTube
Kids and other OTT platforms this summer.
JAKKS Pacific is also thrilled to “let friends run
wild” in an all-new Roblox game, currently being developed by
Epic’s new game studio, Freeground. The Wild Manes Roblox
experience will be released this summer, and players will get to
hang out with the Mane Girls in the town of Wild, listen to their
stories and lend them a hoof on quests and adventures. The more
they do, the closer they get to becoming the Mane Girls’ BFF,
unleashing their creativity with accessories and unique mane
colors.
Blending realistic horses with a touch of magic,
JAKKS Pacific’s Wild Manes toy line launches at retail this fall
and will include a diverse array of character-driven horse sets,
horse and cart ensembles, feature playsets, and more. Each Wild
Manes horse possesses a distinct personality and origin story, that
is complemented by their signature hair color and personal passion.
Whether it’s hitting the beach with Bailey and their surf shack,
“Surf n’ Snacks,” or indulging in frills and fancy treats at
Cherie’s cart, “Mane Macarons,” there’s something for everyone in
the world of Wild Manes. In this realm, one is free to pursue their
passions daily, be it chatting over lattes with Cocoa or enjoying
the fair with Candi. Whatever the preference, there’s a Wild Manes
horse ready to share in the adventure.
“Every character in Wild Manes is truly unique,
ensuring that every child can find one to resonate with. We’re
thrilled to collaborate with Epic Story Media in developing a 360°
franchise ecosystem, with engaging content, consumer products and
children’s toys for this incredible brand this summer,” remarked
Greta Salmon, Sr. Director of Marketing, Girls Toys at JAKKS
Pacific. “The new toy line of horses, carts, accessories and
playsets in a variety of characters will be available at all major
retailers and online this fall.”
“Partnering with JAKKS Pacific on this custom
content has been an extraordinary endeavor. We’re crafting content
across multiple channels, each tailored to reflect the brand’s
essence, and devising engaging methods to introduce and engage
children with the brand throughout the year,” stated Ken Faier, CEO
and President of Epic Story Media.
The Wild Manes toys and animated series will be
showcased at this year’s Licensing Expo, taking place from May
21-23, 2024 in Las Vegas, Nevada with a media mixer hosted at Epic
Story Media’s booth – U202.
About JAKKS Pacific, Inc.:JAKKS
Pacific, Inc. is a leading designer, manufacturer and marketer of
toys and consumer products sold throughout the world, with its
headquarters in Santa Monica, California. JAKKS Pacific’s popular
proprietary brands include: AirTitans®, Disguise®, Fly Wheels®,
JAKKS Wild Games™, Moose Mountain®, Maui®, Perfectly Cute®,
ReDo® Skateboard Co., Sky Ball®, SportsZone™, Xtreme Power
Dozer®, WeeeDo®, and Wild Manes® as well as a wide range of
entertainment-inspired products featuring premier licensed
properties. Through our products and our charitable donations,
JAKKS is helping to make a positive impact on the lives of
children. Visit us at www.jakks.com and follow us on
Instagram (@jakkspacific.toys), Twitter (@jakkstoys) and Facebook
(@jakkspacific.toys).
©2024 JAKKS Pacific, Inc. All rights reserved
About Epic Story Media
Founded by Ken Faier, Epic Story
Media launched in 2018 to put creators at the center
of compelling and engaging franchises for kids. Epic now has
an active and growing slate of properties in development working
with some of the most talented creators around the world.
Faier also owns
Vancouver’s Nightmarket Games (formally Epic
Story Interactive), a mobile game development company, and has
partnered with Steve Couture’s IP development
company, Epic Storyworlds; animation
studio, Loomi Animation; and Roblox game
development studio, Freeground.
MEDIA CONTACT:
publicrelations@jakks.net
A photo accompanying this announcement is available
at: https://www.globenewswire.com/NewsRoom/AttachmentNg/f3c64c31-57f3-4d33-99e0-d0bbc284118d
JAKKS Pacific (NASDAQ:JAKK)
Historical Stock Chart
From Aug 2024 to Sep 2024
JAKKS Pacific (NASDAQ:JAKK)
Historical Stock Chart
From Sep 2023 to Sep 2024