A policy of eBay Inc. and its PayPal unit regarding so-called robocalls is drawing more scrutiny, with the Federal Communications Commission saying it may violate federal law and could result in thousands of dollars in fines.

"PayPal's recent amendments to its User Agreement raise serious concerns for the Enforcement Bureau," the FCC said in a letter to PayPal on Thursday. "FCC requirements directly prohibit requiring a consumer to consent to receive autodialed or prerecorded telemarketing or advertising calls as a condition of purchasing any property, good, or service."

If PayPal fails to obtain proper consent, the company could face fines of up to $16,000 per call or text message, the agency said.

On Wednesday, the New York state attorney general sent letters to eBay and PayPal seeking more information about the new policies.

The issue relates to a recent change to PayPal and eBay's respective user agreements—ahead of a planned split later this year—that appear to give the firms leeway to blast users with automated calls and text messages. The agreements give eBay and PayPal the right to use "autodialed or prerecorded calls and text messages" to collect debts, or send surveys or promotions.

The scrutiny comes at a particularly inopportune time for the companies, as they have been meeting with investors and analysts this week in New York ahead of their planned split in this year's third quarter.

A PayPal spokeswoman said customers can choose not to receive autodialed or prerecorded messages, pointing to a June 5 blog post that says users can contact customer service by email or phone to opt out. Initially, it wasn't clear how customers could avoid the calls, other than canceling their service.

The spokeswoman said the company will respond to the FCC's letter.

Write to Greg Bensinger at greg.bensinger@wsj.com

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