ICX Media Adds Depth With Executive Additions of Digital Media & Technology Veteran D. Scott Bowen as its President & COO & F...
January 09 2018 - 12:01AM
Business Wire
After raising nearly $10 million in funding over the past 24
months, ICX Media, Inc., a video intelligence service and creative
exchange, today announced additions to its Executive team and Board
of Directors. The growing company named digital media and
technology executive D. Scott Bowen as its new President and Chief
Operating Officer. ICX Media also announced that Laura Lang,
current Founder and Managing Director of Narragansett Ventures and
former Chief Executive Officer of both TIME Inc. and Digitas has
joined its Board of Directors.
Built with next-generation data intelligence at is core, ICX
Media provides powerful storytelling tools to marketers, media
firms and video creators, enabling them to make decisions about
content creation, partnerships, audiences and distribution with
confidence. ICX Media brings together more than 850,000 diverse
video creators with precise, real-time audience and performance
insights, allowing enterprises to quickly generate high-quality,
cost-efficient, branded video content efficiently and at scale. ICX
Media launched its offering for independent video creators in late
2016 and launched its solution for brands and media companies in
2017. The company announced a $6.6 million Series A financing, led
by a group of top venture investors, in October 2017.
“The addition of Scott and Laura will be instrumental in ICX
Media’s continued growth and development as we lead the evolution
of the way marketers, media firms and content owners create and
share more engaging and results-driven videos with their
audiences,” said Michael Avon, Founder and CEO of ICX Media.
“Laura’s deep industry insights and experience in strategically
guiding global media brands and marketing agencies in today’s media
landscape will greatly benefit ICX Media, the hundreds of thousands
of creators we have in our network and the large and small brands
we partner with. I am thrilled to have someone with Laura’s stature
and experience in both marketing and media join our board as we
move into the next phase of growth at ICX Media.”
“With an impressive breadth of experience in content management,
digital marketing and small and large business ventures, I’m
certain Scott will help take ICX Media to the next level,”
continued Avon. “The need for a true analytics-driven technology
partner in this rapidly-changing environment provides us the
perfect opportunity to bolster our go-to-market efforts. Scott is
an ideal addition to our executive team as we manage our next stage
of growth and the needs of our vast, global audience of creative
minds.”
As a pioneer in digital integrated marketing and media, Lang
brings extensive experience in digital disruption and
transformation to one of the digital media industry’s
fastest-growing technology companies. Lang officially joined the
board in the fall of 2017.
“I have been seeking an opportunity to further engage with a
company in the video content creation ecosystem for quite some
time,” said Laura Lang. “Today’s media-savvy consumers are turning
to social media and streaming services more frequently, driving
unprecedented demand for engaging and transformative video content
from brands. ICX Media’s breakthrough technology and diverse
creator community expertly bridges that gap, making data-inspired
storytelling now possible. I am looking forward to working with the
board and company leadership to take the organization’s successes
to new heights.”
Bowen is an experienced technology executive and entrepreneur
with a track record of building successful businesses and whose
domain expertise sits at the intersection of digital media and
marketing, data analytics and the cloud. He joins ICX Media from
Vistaprint, a $1.3B e-commerce brand of Cimpress (NASDAQ: CMPR),
where he served as Vice President and General Manager of its
SaaS-oriented Digital Services division. Previously, Scott was a
senior executive with OpenText Corporation (NASDAQ: OTEX), a $2.3B
global leader in Enterprise Information Management (EIM), where he
held roles including Senior Vice President, Cloud Services and
President, Digital Media Group. Prior to that, Scott was
Co-Founder, President and COO of Artesia Technologies, a
venture-backed pioneer and early leader in the Digital Asset
Management (DAM) market that was acquired by OpenText in 2004.
Bowen will report to Chairman and CEO Michael Avon while taking on
the responsibility of leading ICX Media’s go-to-market strategy and
overseeing sales, business development, marketing and operations
for the business.
“I am looking forward to joining Mike and the entire team to
help position ICX Media as a leader in the digital media
marketplace,” said Bowen. “Over the next year, we will further
develop our digital business and brand strategy to ensure that our
vast creator network, corporate brands and media companies have the
right tools to make confident decisions about their marketing and
creative strategies. I am eager to bring my unique perspective on
growing and scaling technology businesses to such a disruptive
company that is serving the rapidly-changing media ecosystem.”
About ICX Media, Inc.
ICX Media is revolutionizing the digital media market by
enabling data-inspired storytelling; transforming the way video is
created, distributed, and monetized. ICX Media’s proprietary smart
platform harnesses breakthrough artificial intelligence and
adaptive learning technologies to help brands, media companies and
content creators create and share more impactful, engaging videos
with data-backed confidence. The ICX Media community connects more
than 850,000 independent creators with brands, media and
entertainment companies to make turnkey talent sourcing, scalable
video production, accelerated audience creation and cost-effective
distribution now possible. ICX Media believes everyone has a
meaningful story to share. Now everyone can.
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for ICX Media, Inc.Kathy Grannis Allen,
202-821-7513Kathy@salientmg.com