LOS ANGELES, Sept. 24, 2020 /PRNewswire/ -- Triller
achieved a new milestone today as it has achieved over 100 million
installs on Transsion phones. Dominant in Africa and in 90 markets, Transsion, the
fourth largest cell phone manufacturer in the world, offers an
alternative to the play store by making
apps natively available to its users. Triller has been
loaded on Transsion phones and has seen tremendous success with
millions of installs.
"This changes the stage and players dramatically," said
Mike Lu, CEO of Triller. "Up until
now, most people talk about downloads on the iOS or Android store,
but fail to recognize third party phone manufacturers, which make
apps available for direct download, and does not get reflected in
either. Transsion, given its tremendous size and scope, has shown
the true significance of this and should be a wakeup call for the
industry in how it calculates downloads. Many apps which are not
available in iOS or Android are downloaded regularly via third
party hardware or software such as Transsion."
Triller is also helping to set up a new tracking system whereby
Apptopia, the app tracking metrics company, is integrating an SDK
allowing them to have direct access to all the information relating
to Triller's downloads.
"By having access to Transsion's actual download information via
a direct SDK, Apptopia can provide an unprecedented level of
transparency relating to Triller's metrics and many more apps in
the future," said Eliran Sapir, founder and CEO of
Apptopia.
This is the first time any metrics company has been granted
direct access to an "App Store"
where it is given total unfettered access and puts Apptopia ahead
of its competition.
Transsion, the world's fourth-largest mobile phone-maker,
shipped a total of 500 million handsets alone making it one of the
fastest growing mobile companies in the world. According to IDC
data, Transsion commanded nearly 50% share of handsets (smartphones
and feature phones) shipped to the African continent last
year.
Transsion, which is the Dubbed "Cellphone King" in Africa, has established an ecosystem on the
continent that covers everything from hardware to software, as well
as after-sales service. It has cellphone brands Tecno, Itel and
Infinix, digital accessories line Oraimo, electronics and
appliances brand Syinix, and after-sales service company Carlcare.
It has also developed various mobile operating systems and apps
that cater to local needs.
ABOUT TRILLER
Triller is an AI-powered music
video app that allows users to create professional-looking videos
in a matter of seconds. Pick a song, select the portion of the song
you want to use, snap a few takes and with the tap of a button you
have a celebrity-quality music video starring you and your friends.
Triller relies solely on organic growth and has more than 250
million downloads, with celebrities like Alicia Keys, Cardi B, Marshmello, Roddy Ricch
and Eminem regularly using the app to create their own music
videos. Triller recently was acquired by Proxima Media. For more
information, visit www.triller.co and follow @trillervids
on Instagram.
About Apptopia
Apptopia provides competitive
intelligence for the mobile app economy. Data points include
downloads, active users, revenue, rank, audience intelligence,
advertising intelligence, SDK intelligence, and localized data.
Apptopia was founded by CEO Eliran
Sapir and COO Jonathan Kay on
the belief that the mobile app community requires transparency to
level the playing field and make way for innovation and industry
advancements. Mobile publishers and developers, service providers,
and investors use Apptopia on a daily basis to understand and
monitor competitors, inform business strategies, and identify
emerging consumer interests and trends. See insights on our: Blog,
Twitter, and LinkedIn.
Press Contact:
triller@hstrategies.com
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SOURCE Triller