- Warply was inducted into the Start Path program
with "Payments Keyboard"
DUBAI, UAE, Oct. 10, 2019 /PRNewswire/ -- Warply, the
established European fintech and Loyalty Company, has been selected
as one of eight global startups to join Mastercard Start Path, an
award-winning startup engagement program for later-stage scaling
startups. Warply is the first Greek and Cypriot startup to
participate in Start Path since its launch in 2014, and Warply was
hand-picked from more than 1,500 applicants around the world.
Warply was inducted into the Start Path program with its
innovative "Payments Keyboard" solution, a native mobile keyboard
that leverages on-device natural language understanding (NLU) and
delivers personalized financial and retail checkout services such
as mobile payments and P2P transactions via messaging apps.
The Payments Keyboard app already supports various banking cases
including p2p, p2b and real-time payments, card present payments
through push payments, micro loans and micro insurance. The app
distinguishes itself by its "consumer-first" approach and financial
partnership model.
As part of the six-month Start Path program, Warply will have a
gateway to operational support, technology expertise, commercial
engagement with Mastercard's global ecosystem and opportunity to
secure strategic investment.
"When corporates and startups work together, we seed innovation
that ultimately leads to the delivery of real solutions and
successes," said Amy Neale, Vice
President and global lead for Mastercard Start Path. "At
Mastercard, we scour the globe for cutting-edge startups like
Warply that are ready to scale and shape the future of
commerce."
"We aim to make Warply Payments Keyboard an intuitive financial
services hub within all social media and chatting apps. To
accelerate the distribution of this unique experience we are
launching a proprietary customer-facing keyboard app by Q2 of 2020,
leveraging Mastercard's ecosystem and our financial partners'
existing PSD2 API infrastructure. We are very excited to join the
Start Path program, particularly as it complements our upcoming
series A financing announcement for Payments Keyboard."
About Warply
Warply is one of the largest European companies in digital
payments and Loyalty & Rewards Programs, operating in
East Europe, Middle East, Africa, India
and 3 more countries, offering innovative solutions in Loyalty
& CRM, mobile banking and digital payments. Multi-awarded,
Warply is today an established company in marketing cloud and
digital payments industry, nominated for 4th year in a row as the
more "Innovative Mobile Company of the year 2019".
Read more at: www.warp.ly https://warp.ly/keyboard-payments
Contact:
Maria Patsi
+30-210-323-4175
info@warp.ly
Photo -
https://mma.prnewswire.com/media/1009011/Warply_mastercard.jpg