LAS VEGAS, July 27 /PRNewswire-FirstCall/ -- Phoenix Technology Holdings Inc. the leading provider of end to end customer retention solutions, leveraging the Smart Chip Technology platform (OTC:SCTN), is pleased to announce their sales partnership with Blue Steering in the South African market. Blue Steering is an organization that has strong financial and banking relationships in the South African market based on their several years of consulting and loyalty experience. Anretia Ferreira with Blue Steering says, "Our work with Phoenix has generated considerable attention with our clients. Blue Steering is in a position where we see the tremendous value their products can deliver. We are working in an environment where technology needs to be leveraged at new levels so the end consumer benefits. That is exactly what Phoenix can do and why we are so excited to work with them." About Blue Steering Blue Steering provides consulting and expertise in the fields of marketing, loyalty and customer relationship management primarily in the financial sector for the South African market. About Phoenix Technology Holdings (United States) Incorporated Phoenix Technology Holdings provide sales, client implementation, hosting, development, and system support for customer retention products allowing clients to deploy sophisticated solutions easily and quickly (http://www.phoenix-tec.com/). About Smart Chip Technologies (OTC:SCTN) Smart Chip Technologies' turn-key customer retention solution, including Loyalty, Pre-Paid Stored Value, Punch Cards, and Gift Cards enables issuers, acquirers, and merchants to take advantage of real-time programs using their cardholder's existing cards using bar codes, magnetic stripes, smart chips, RFID, Internet accounts, and other consumer electronic technology, such as SMS and MMS cellular phones. The SCTN system is a scalable, high performance, end-to-end solution that uses an ASP model to customize the system's look and feel to reinforce customer branding. (http://www.sctn.com) http://www.b2i.us/irpass.asp?BzID=748&to=ea&s=0 Contact: Bernard McHale of Smart Chip Technologies, +1-702-341-2076 DATASOURCE: Phoenix Technology Holdings Inc.; Smart Chip Technologies CONTACT: Bernard McHale of Smart Chip Technologies, +1-702-341-2076 Web site: http://www.phoenix-tec.com/ http://www.sctn.com/

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