Live Company Group PLC Mythical Beasts Lease Agreement in South Korea (9747I)
November 30 2018 - 2:00AM
UK Regulatory
TIDMLVCG
RNS Number : 9747I
Live Company Group PLC
30 November 2018
30 November 2018
LIVE COMPANY GROUP PLC
("LVCG", the "Company" or the "Group")
Mythical Beasts Lease Agreement in South Korea
The Company is pleased to announce that, on 29 November 2018,
the Company's wholly-owned touring subsidiary, Bricklive Touring
Limited ("BL Touring"), entered into an agreement with AWC Asia, a
company incorporated in South Korea, for the lease of the Group's
Mythical Beasts touring assets until December 2021. In
consideration for the lease, AWC Asia will pay to BL Touring a
Content and License Fee of US$1.3 million in cash, payable up
front.
Mythical Beasts, which comprises a LEGO(R) model tour featuring
over 50 models, has been created and built by Bright Bricks, the
model building company recently acquired by the Company. The
Mythical Beasts Asian tour, which will be staged and promoted by
AWC Asia, will launch in South Korea at the end of January
2019.
David Ciclitira, Executive Chairman of Live Company Group, said:
"This agreement demonstrates one of the strengths of the recent
Bright Bricks acquisition by the Company. The Bright Bricks assets
are a complementary fit to our existing network, and this is the
first example of the opportunities afforded by the acquisition. We
are excited to be launching Mythical Beasts with AWC Asia and to
work closely with them to launch the tour in South Korea."
Jay Park President of AWC Asia, said: "We are very excited to
welcome Mythical Beasts to South Korea next year. This is a great
tour and we have no doubt it will generate significant visitor
interest."
-END-
Enquiries:
Live Company Group Plc
David Ciclitira Tel: 020 7225 2000
Stockdale Securities Limited
Richard Johnson / Edward Thomas Tel: 020 7601 6100
Shard Capital Partners LLP
Damon Heath Tel: 0207 186 9950
W Communications, PR agency
James Porter Tel: 07568 514 244
About the Company:
Brick Live Group
Brick Live is a network of partner-driven fan-based shows using
BRICKLIVE-created content worldwide. It owns the rights to
BRICKLIVE - interactive experiences built around the creative ethos
of the world's most popular construction toy - LEGO(R). BRICKLIVE
actively encourages all to learn, build and play, and provides an
inspirational central space where like-minded fans can push the
boundaries of their creativity. Brick Live Group is not associated
with the LEGO Group and is an independent producer of
BRICKLIVE.
Parallel Live Group
Parallel Live was founded by David Ciclitira in 2015 and owns
the rights to promote BRICKLIVE in the USA. It is responsible for
running and promoting those events through its US joint venture,
Parallel Three Six Zero. The first event will be taking place at
The Star in Frisco in January 2019.
Bright Bricks
Bright Bricks Ltd was established in 2010 and has built over
1,000 models made from more than 60 million LEGO bricks since then.
Clients include major blue chip companies such as: Rolls-Royce,
Google, BT, Land Rover, Warner Brothers, LEGO, General Electric,
The National Gallery, Maersk and Lufthansa.
Website: www.livecompanygroup.com
www.brightbricks.com
www.brickliveusa.com
The information contained within this Announcement is deemed by
the Company to constitute inside information as stipulated under
the Market Abuse Regulation (EU) No. 596/2014.
This information is provided by RNS, the news service of the
London Stock Exchange. RNS is approved by the Financial Conduct
Authority to act as a Primary Information Provider in the United
Kingdom. Terms and conditions relating to the use and distribution
of this information may apply. For further information, please
contact rns@lseg.com or visit www.rns.com.
END
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