SCOTTSDALE, AZ--(Marketwire - March 20, 2013) -  Kenactiv Innovations Inc. ("Kenactiv") (OTCQB: OPHI), a leading domestic manufacturer and supplier of natural fiber products made from kenaf, today announced the launch of their new website www.kenactiv.com. The new website is consistent with Kenactiv's emergence as the leading provider of natural fiber products and solutions in the U.S.

A new website became necessary as Kenactiv's business evolved from a simple producer of products made from kenaf to an innovator in sustainable manufacturing solutions. Kenactiv's proprietary treatments, processes, manufacturing techniques, and logistic solutions have caught the attention of an increasing number of forward thinking, environmentally focused manufacturers in a variety of industries that previously struggled to find viable alternatives to not only make their products better, but also reduce their carbon footprint.

Kenactiv is confident the new website will help manufacturers better understand the opportunities available to them to not only make their products perform better, but also reduce their environmental impact very cost-effectively, and without interruptions in their manufacturing process, by utilizing natural fibers.

Christopher E. Galvin, Chairman, CEO and President of Kenactiv, stated, "Visitors to our new site will be surprised at the innovation and value natural fibers can bring to their products and businesses. Natural fibers are no longer about looking backward or compromise. Kenactiv is ushering in a new generation of high performance, highly sustainable materials and solutions that help businesses and industries thrive through smart, purpose-driven design."

About Kenactiv Innovations Inc .Founded in 2008, Kenactiv is the leading domestic manufacturer and supplier of natural fiber products made from kenaf. An innovator in the commercialization of natural fibers, Kenactiv activates the tremendous powers of kenaf through its proprietary treatments and production techniques that enhance and alter the natural properties of kenaf to greatly increase its applications. Kenactiv's in-house R&D capabilities, proprietary processes and commitment to supply chain management, enable some of the largest industries to utilize natural fibers to make their products better and to achieve their sustainability goals. Kenactiv's products replace petroleum-based, wood and other less sustainable natural products used in packaging, plastic composites, automotive parts, textiles and oil and gas drilling.

CONTACT: MARGARET SKRILOFFKENACTIV INNOVATIONS, INC.7077 EAST MARILYN ROAD, STE 140SCOTTSDALE, AZ 85254Office: (480) 779-0046 EXT. 507Toll free: (888) 999-6772 EXT. 507Fax: (480) 779-0177email: margaretsk@kenactiv.comwebsite: www.kenactiv.com