In partnership with the actress and caregiver,
the brand kicks off CareWalks, a pledge to caregivers across the
country that offers resources and encourages movement through a new
video series, a charitable donation and more
WARREN,
N.J., May 4, 2022 /PRNewswire/ -- 1 in 5
Americans provide care to family members or loved ones,1
a task that's inherently connected with physical pain. With many
caregivers also dealing with the added challenges of experiencing
joint pain, GSK Consumer Healthcare (LSE/NYSE: GSK) today announced
Voltaren Arthritis Pain Gel is partnering with actress and
caregiver Jennie Garth for the
launch of CareWalks, an initiative dedicated to those who care for
others.
Data shows 94% of caregivers nationwide report musculoskeletal
pain, 76% report lower back, knee and shoulder pain and 43% report
wrist pain. Further, nearly 4 out of 5 Americans (78%) say that
pain has affected their ability to provide care.2 To
bring caregivers with joint pain from osteoarthritis (OA) to the
forefront, Voltaren has introduced CareWalks, a video series
(available on the brand's website and social channels) that sheds
light on caregivers' stories. The brand will also share resources
directly with caregivers via email programs and online engagement,
and partner with iHeart Radio to make a charitable donation to
Volunteers of America, a nonprofit organization committed to aiding
caregivers across the country. Jennie will also be a featured guest
on Voltaren's mini-podcast series, CareWalks, created in
partnership with iHeart Radio.
As part of CareWalks, Voltaren has teamed up with Jennie Garth, who was recently diagnosed with
osteoarthritis and who served as the primary caregiver to her
father before his passing. Jennie, a Voltaren user herself, stars
in the CareWalks video series, speaking with other real-life
caregivers with joint pain about their shared experiences and
challenges, to help raise awareness for this community
nationwide.
"When I heard Voltaren was supporting caregivers, I knew I
wanted to be involved," Jennie said. "Through CareWalks, I have had
the opportunity to walk alongside other caregivers and encourage
one another to take time for ourselves to get moving. So many
caregivers, like myself, have arthritis pain, and Voltaren is here
to show we're not alone. Voltaren helps me manage my OA pain."
CareWalks encourages movement with less pain, especially for
those with OA, the most common type of arthritis. By finding joy in
movement, caregivers can get back to connecting to those they
love.
"Caregivers work so hard to take care of their friends and
family, and making themselves a priority can prove difficult," said
Rishi Mulgund, Brand Director, Pain
Relief at GSK Consumer Healthcare. "Voltaren is proud to support
the 48 million unpaid caregivers in the U.S.,1
highlighting their unique stories and bringing a voice to those who
so often get overlooked."
Millions of Americans experience joint pain as a result of their
arthritis. As a world leader in arthritis joint pain relief,
Voltaren is dedicated to improving the quality of life for people
living with joint pain due to OA. For powerful arthritis pain
relief, Voltaren delivers the triple effect of relieving arthritis
pain, reducing stiffness, and improving mobility.
To learn more about Voltaren, access caregiving resources or
hear the stories of real-life caregivers that inspired CareWalks,
visit www.voltarengel.com.
About Voltaren Arthritis Pain Gel
The active ingredient in Voltaren Arthritis Pain Gel, diclofenac
sodium, is an effective medicine that is clinically proven to
relieve joint pain due to arthritis. Voltaren penetrates
through the skin at the application site to deliver arthritis
pain relief. Voltaren offers consumers who suffer from OA a
well-tolerated alternative to oral analgesics. For more
information, visit www.VoltarenGel.com.
About GSK Consumer Healthcare
GSK Consumer Healthcare
combines science and consumer insights to create innovative
world-class health care brands that consumers trust, and experts
recommend for oral health, pain relief, respiratory, and
wellness.
About osteoarthritis
Osteoarthritis (OA) is the most common form of arthritis. OA occurs
when the cartilage between joints begins to break down and wear
away, resulting in joint pain and stiffness. OA occurs more
frequently with age, and the pain can gradually worsen over time.
The most common symptoms associated with OA include joint pain,
stiffness, and decreased range of motion.
GSK's commitment to pain relief
We are the world leader in pain relief. With a portfolio of
(systemic and topical) products to relieve pain, our range brings
comfort and ease to millions. World-leading brands including Advil,
Panadol and Voltaren; and beloved local brands like Excedrin in the
US and Fenbid in China help people manage their symptoms
so they can enjoy life to the fullest.
Important safety information about Voltaren Arthritis Pain
Gel
Before using the product, consumers should read the Voltaren
Arthritis Pain Gel Drug Facts Label.
References
- AARP and National Alliance for Caregiving. Caregiving
in the United States 2020.
Washington, DC: AARP. May
2020. https://www.aarp.org/ppi/info-2020/caregiving-in-the-united-states.html
- Study from researchers at The Ohio State
University led by Amy
Darragh, PhD, an occupational therapist at Ohio State's School of Health and Rehabilitation
Sciences. particularly among the estimated 14 million "high-burden"
caregivers (defined by the National Alliance for Caregiving and the
AARP as people who spend more than 21 hours a week assisting care
recipients with activities of daily living).
Media Inquiries
GSK Consumer
Healthcare
|
Meghan Sowa
|
+1 919 864
0953
|
Warren
|
Edelman
|
Jessica
Moschella
|
+1 201 953
1547
|
New York
City
|
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SOURCE GlaxoSmithKline Consumer Healthcare