ST. LOUIS, Nov. 1, 2017 /PRNewswire/ -- "The Fun Before
Christmas" has already begun at Build-A-Bear Workshop (NYSE:BBW),
an interactive destination where Guests can create personalized
furry friends, as today the company unveiled a very merry
collection of gifts and furry friends to celebrate the holidays.
Enjoy festive activities in Build-A-Bear Workshop stores all season
long—like signing your name to the "Nice List"—or making your own
reindeer or too-cute turkey! Holiday hugs are just a Workshop (or
visit to buildabear.com) away.
FUN TO MAKE, FUN TO GIVE!
Now is the time to "stuff" and "dress" our new make-your-own
Gobblin' Turkey! Add a gobblin' sound
chip and a Thanksgiving pilgrim
outfit all just in time to celebrate the holiday; then, bring the
bird home from a Build-A-Bear Workshop store or find it at the new
buildabear.com.
The Merry Mission reindeer are back to save the holidays
once again, because the "Nice List" is so long! In addition to the
eight classic reindeer, Glisten—Santa's Star-Powered glittery white
deer—returns as Color Glow Glisten with sparkly hooves,
light-up antlers and a signature medallion. She is also available
in a new jumbo, 21-inch version, while supplies last in stores and
online. Silver Snow joins the team as a new pal who studied
with Glisten at Reindeer Academy, and the darling reindeer twins,
Tinsel and Twinkle, have returned to Build-A-Bear
Workshop—this time with glowing fur!
BUILDABEAR.COM AND BUILDABEAR.CO.UK EXCLUSIVES
Build-A-Bear has launched a brand new website with a new, fun way
to make your own furry friend using "The Bear Builder"! In addition
to offering all of our holiday products on the site, we also have
special items available exclusively online. For really big bear
hugs, check out the new 36-inch Champ Bear. Sweet
Buttercream Bear, in elegant holiday colors with soft
cream fur, green eyes and shiny red paw pads, is a gift that can be
perfectly personalized! Customize this furry friend with up to
three lines of embroidery or a monogram to send warm wishes.
Christmas Joy Bear is a holiday classic you'll treasure
for years to come. With festive paw pads, this online exclusive
bear is the perfect present under the tree.
Check out all the Build-A-Bear Workshop holiday furry friends,
plus new licensed products—including collections based on the
hottest movies—by visiting the updated buildabear.com and
buildabear.co.uk.
MAKING SEASONS BRIGHT ACROSS THE GLOBE
Build-A-Bear
Workshop is adding a little more heart to life this year with help
from four charitable organizations: Marine Toys for Tots
Foundation, which delivers a message of hope to less fortunate
children through a new toy at Christmas, in the United States; Boys and Girls Clubs of
Canada, which helps young people achieve great futures in safe
places where they can learn and grow, in Canada; Barnardo's, which transforms the lives
of the U.K.'s most vulnerable children, in the United Kingdom; and Barnardos Ireland, which
works with vulnerable children and their families—and campaigns for
the rights of all children—in Ireland.
From Friday, Dec. 1 through
Sunday, Dec. 3, Build-A-Bear Workshop
will host global "Stuffed with Hugs" events where Guests of U.S.,
Canada, U.K. and Ireland stores can make bears at no charge to
be donated to Marine Toys for Tots Foundation, Boys and Girls Clubs
of Canada, Barnardo's and
Barnardos Ireland, respectively.
Now through Dec. 10, Build-A-Bear
Workshop Guests can donate new, unwrapped toys to Marine Toys for
Tots Foundation at U.S. stores; to Boys and Girls Clubs of
Canada in Canada stores; to Barnardo's at U.K. stores;
and to Barnardos Ireland at Ireland stores. Now through Dec. 24,
Build-A-Bear Workshop Guests can make a donation at checkout to
benefit Marine Toys for Tots Foundation in U.S. stores; to Boys and
Girls Clubs of Canada in
Canada stores; to Barnardo's in
U.K. stores and at Barnardos Ireland in Ireland stores at checkout.
FA-LA-LA-LA FOLLOW ALONG
Don't miss the Build-A-Bear "Discover Adventure!" float as it
travels through Manhattan during
the 91st Annual Macy's Thanksgiving Day Parade®. The Parade will air
nationwide on NBC-TV, on Thursday, Nov. 23,
2017 from 9 a.m. – noon in all
time zones. Join the new Build-A-Bear Bonus Club and follow
Build-A-Bear on Facebook, Twitter, YouTube and Instagram to learn
more about events and special promotions—including hot Black
Friday deals!—happening in stores and online.
About Build-A-Bear
Founded in St. Louis in 1997, Build-A-Bear, a global
brand kids love and parents trust, seeks to add a little more heart
to life. Build-A-Bear Workshop has approximately 400 stores
worldwide where Guests can create customizable furry friends,
including company-owned stores in the
United States, Canada,
Denmark, Ireland, Puerto
Rico, the United Kingdom
and China, and franchise stores in
Africa, Asia, Australia, Europe, Mexico and the Middle East. The company was named to the
FORTUNE 100 Best Companies to Work For® list for the ninth year in
a row in 2017. Build-A-Bear Workshop, Inc. (NYSE: BBW) posted a
total revenue of $364.2 million in
fiscal 2016. For more information, visit buildabear.com.
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