ADT Unveils New DIY, Mobile and Professionally Installed Security Offerings at CES 2020
January 06 2020 - 7:30AM
ADT (NYSE: ADT), a leading provider of security, automation, and
smart home solutions serving consumer and business customers
in the United States, will showcase new products and security
services at the 2020 International CES designed to serve the
lifestyles of more consumers, wherever they are, whether in their
homes, apartments, cars, online or on the go. Innovations from ADT
include a new DIY smart home security brand and products, new smart
home integrations for the award-winning ADT Command and Control
smart home security system, and mobile security solutions that
integrate with popular application-based services, such as Lyft.
The ADT booth will be in the main hall of the Las Vegas
Convention Center (booth #12007) for the first time with an
experiential smart tech safety showcase that demonstrates the
breadth of offerings ADT delivers through its human protection
platform. Guests will get a first-look at all the new ADT and Blue
by ADT DIY products and services, speak with ADT safety and
security professionals, and enjoy entertainment and custom dessert
creations.
“At this year’s CES, we are proud to showcase ADT’s tech-forward
and innovative products which, along with our strategic business
partnerships, address the changing lifestyle needs of today’s
consumer,” said Jim DeVries, President and CEO of ADT.
“Everyone has the right to feel safe, and in our evolving world,
everything ADT does is purposefully designed to protect and connect
what matters most to our customers.”
Blue by ADT – A New DIY Smart Home Security Brand from
ADTADT is retooling its DIY smart home security portfolio
with the launch of a new brand, Blue by ADT, which will initially
include three stand-alone smart cameras and a WiFi extender plus
doorbell chime. Founded on the pioneering work of LifeShield,
acquired by ADT in 2019, Blue by ADT provides lifestyle-driven
security solutions for customers who prefer the flexibility of
highly portable equipment and no-contract, month-to-month
professional monitoring options. The LifeShield brand has become
Blue by ADT, and LifeShield systems will continue to be supported
by the Blue by ADT team and are interoperable with Blue by ADT
cameras. Blue by ADT works with Apple HomeKit, Google Assistant,
Amazon Alexa, and IFTTT so customers have more options to integrate
their smart home devices for a seamless, fully integrated DIY smart
home and smart security solution.
Three Blue by ADT smart cameras and a WiFi Extender + Chime will
be available for pre-order on Jan. 6 and will begin shipping before
the end of January. Additional Blue by ADT security system
components, including a base, keypad and sensors will launch in
Spring 2020. All three Blue by ADT smart cameras are priced at
$199.99 each, and the Blue by ADT WiFi Extender + Chime is priced
at $49.99. Blue by ADT customers will have phone access to live
support professionals to guide them through the simple setup
process if needed.
Safe by ADT – ADT Professional Monitoring for App-Based
Service ProvidersSafe by ADT is a new, data-driven mobile
safety solution providing partners with a platform to extend the
safety and security of ADT’s professional monitoring services
within their own mobile app experience. A first-look at a new pilot
program rolling out to 10 U.S. cities in January with rideshare
company Lyft will be on display in the ADT booth.
The ADT-powered safety feature within the Lyft app discreetly
connects Lyft users who feel unsafe - by voice or SMS chat - with a
security professional at one of ADT’s owned and operated monitoring
centers. After contacting the user, or if there is no response, the
ADT security professional will alert authorities as needed so they
can arrive at the user's location, equipped with detailed incident
information.
ADT Command and Control – New Features, Security Beyond
the HomeADT is introducing new products and enhancements
to its award-winning ADT Command and Control professionally
installed security and smart home system at CES 2020 to give
customers more ways to integrate smart home security functionality
into their homes and beyond.
New for ADT Command and Control in 2020
- Connected Car Integration: In January, ADT will offer a new DIY
installable device that integrates with ADT Control, allowing
customers to track their vehicles. In addition, customers can
create home automations that respond to GPS positioning of their
vehicle so their smart home can prepare for their arrival or
departure based on their location. E.g. turn on or off lights, open
the garage door, unlock locks, adjust the temperature.
- Streaming Video Recorder: In Spring 2020, ADT will introduce a
new 720p streaming video recorder to keep customers’ security video
footage accessible and private in their home. It allows for
continuous recording of up to eight devices with up to 1TB of
storage.
- Pro Series Cameras: Launching in March 2020, ADT will roll out
new Pro Series indoor, outdoor and mini dome cameras with 1080p HD
video capabilities.
- Enhanced Analytics: In the first half of 2020, ADT Command and
Control will incorporate new, enhanced analytics to improve video
detection and filtering of subjects. In addition to noting the
difference between people, vehicles, and pets, the system can also
detect if a visitor is loitering too long.
LVCC Booth #12007 HighlightsNeed a rest while
you’re at CES? Stop by the ADT booth located in the LVCC #12007 and
experience the comforts of (a smart) home.
Key booth highlights will include:
- Interactive examples of all of ADT’s smart safety innovations
for the home and beyond
- Delicious heirloom recipe-inspired desserts
- A fun trust fall where guests can release their cares and fall
into a pool of soft foam
- The ADT Safety Spot Lounge where guests can sit and have a
conversation with an ADT security professional while our DJ
provides a soundtrack to the day
For more information about ADT, please visit
www.adt.com and follow us on Facebook, Twitter, Instagram and
LinkedIn.
About ADTADT is a leading provider of security,
automation, and smart home solutions serving consumer and
business customers through more than 200 locations, 9 monitoring
centers, and the largest network of security
professionals in the United States. The Company offers many ways to
help protect customers by delivering lifestyle-driven solutions via
professionally installed, do-it-yourself, mobile, and digital-based
offerings for residential, small business, and larger commercial
customers. For more information, please
visit www.adt.com or follow on Twitter, LinkedIn,
Facebook and Instagram.
ADT MEDIA RELATIONSPaul
Wiseman561-356-6388paulwiseman@adt.com
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