Menu items align with #1 ranked Mediterranean Diet and
Attract Health-Conscious Consumers, Fitness Enthusiasts, and
Athletes
IRVING,
Texas, March 29, 2023 /PRNewswire/ -- Most
healthcare professionals and dieticians agree that consuming
takeout, fast food, or fast casual menu items on a daily basis
would be detrimental to your health. However, Shawarma Press, the
first authentic Shawarma franchise in the US, is on a mission to
change this perception. With a menu aligned with the Mediterranean
Diet, which is consistently ranked globally as the healthiest diet
in the world, Shawarma Press is attracting health-conscious
consumers, fitness enthusiasts, and athletes who can frequent the
restaurants daily without sabotaging their health goals.
"We are regularly talking with customers who explain their
physicians advised them to follow heart healthy diets or to cut
down on calories or carbs," co-founder Sawsan Abublan said. "These
customers are faced with the dilemma of never enjoying restaurant
meals or choosing healthier options. Our guests are learning we
offer an alternative to other quick service food menus that are
sometimes loaded with empty calories and high in sugars, fat,
preservatives, and sodium. We are thrilled to offer our guests
delicious, nourishing, heart-healthy dishes they can feel good
about."
One of the company's Core Values is Fitness Awareness, which
Shawarma Press co-founder Dr. Ehap Sabri promotes by regularly
running in marathons sponsored by Shawarma Press. Members of the
fitness community in the Dallas-Fort
Worth metroplex where the company is based are also choosing
Shawarma Press entrees for post-workout meals and as part of their
daily health regimens. Max Khetpachernchai, owner of The Fitsmith
private training facility in Irving, said he partnered with Shawarma Press
on a "secret menu" for his clients.
"I always recommend Shawarma Press to my clients; it's
convenient, delicious, and absolutely perfect because the
Mediterranean Diet is high in protein and good fats," Max noted.
"I'm a fan of the Rice Bowl topped with chicken shawarma and their
amazing sauce on the side. The Shawarma Press team assessed the
special needs of our fitness clients and devised special "secret"
items for them that are not on the menu. It's nutritious food that
we feel confident about eating several times a week or even every
day."
Shawarma Press is intent on becoming the go-to place for
healthy, authentic, and innovative Mediterranean fare, including
mouth-watering shawarma wraps consisting of all-natural chicken and
premium beef, made-from-scratch falafels and hummus, and fresh
soups, salads, bowls, and pastries. Customer favorites include the
"world famous" freshly made hummus as well as wraps to please all
taste buds, including the authentic Chicken Shawarma, the spicy
Tandoori Press™ Shawarma and the media featured Tex-Mex Press™
Shawarma. The menu appeals to athletes such as competitive
bodybuilder Louie Sullivan, who said
regularly eating at Shawarma Press helps him achieve the daily
nutrition requirements he needs to build muscles.
"In any sport, you have to focus on nutrition if you want to
successfully compete," Sullivan said. "As a bodybuilder since 2015,
I know I must be extremely focused on nutrition if I want to be
powered up the next day. Eating the high-quality proteins
incorporated into healthy wraps, bowls, and salads at Shawarma
Press is very helpful to the process."
In addition to fitness enthusiasts and athletes, customers on
restricted diets or concerned about allergies can take advantage of
interactive nutrition calculators at Shawarma Press locations. For
guests worried about specific ingredients or overindulging, the
nutrition calculator is another way the brand is educating
customers about how they can enjoy dining out or choosing takeout
as long as they select menu items wisely.
"Good health is about consistently making good choices," said
Abublan. "At Shawarma Press, we are making it easier for our guests
to make better choices." The company sponsored runners at a local
race in Irving this month with
their famous chicken rice bowls, a meal the runners certainly
enjoyed after their 5K race.
Co-founders Sawsan Abublan and Ehap Sabri, Ph.D., are committed
to disrupting the fast casual space. They are the recipients of
Fast Casual's Top 100 Movers and Shakers award as well as
the Innovation Award presented by Franchise Update Media for
the Most Innovative Supply Chain. The company stands true to its
core values of Social Responsibility, Fitness Awareness, Integrity,
Trustworthiness, and Excellence and has donated more than 20,000
meals to homeless shelters and non-profit organizations.
ABOUT SHAWARMA PRESS
Since opening its first restaurant in Irving, Texas, in 2017, award-winning Shawarma
Press is the nation's first authentic shawarma franchise. The brand
is rapidly expanding with multiple locations in Texas, including several operating in Walmart
stores in Plano, San Antonio, Georgetown, and Arlington. Shawarma Press plans to open as
many as 100 locations throughout the country in the next five
years. For information about franchising, visit
https://shawarmapressfranchise.com/
Contact:
Shawarma Press Media Team
(972)
252-4021
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SOURCE Shawarma Press