BEAVERTON, Ore., Feb. 13, 2018 /PRNewswire-USNewswire/ -- The
Vernier Software & Technology Total Solar Eclipse campaign
recently won a Silver award in the 2017 One Planet® Best
in Business and Professional Excellence Awards in the PR or
Marketing Campaign of the Year category. The ongoing, multi-pronged
campaign celebrating last summer's Great American Eclipse provides
tips, resources, and data that STEM teachers can use to teach
students about a real-world physical phenomenon throughout the
year.
The One Planet Awards is the world's premier awards program
honoring the best in business and professional excellence in every
industry. The awards recognize outstanding individuals, executives,
teams, new products and services, PR, marketing, corporate
communications, and organizations worldwide.
"It is a great honor to be recognized for the Total Solar
Eclipse campaign and our company's commitment to science
education," said John Wheeler, CEO
of Vernier Software & Technology. "The campaign reached
thousands of educators, provided valuable data-collection
resources, and, most importantly, supported students nationwide in
making real-world, scientific connections tied to a natural
phenomenon."
As part of the campaign, Vernier provided educators with
resources and tips for incorporating data collection into the
eclipse viewing experience. Examples of the data collected by
educators using Vernier technology are available for free on the
Vernier website. Sample data by Dave
Vernier was also included in an article about the eclipse in
The Physics Teacher. Educators can use the data throughout
the year to teach students about the scientific aspects of a solar
eclipse.
To learn more about the Vernier total solar eclipse resources,
visit www.vernier.com/eclipse.
About Vernier Software & Technology
Vernier Software & Technology has led the innovation of
scientific data-collection technology for 37 years. Vernier was
founded by a former physics teacher and employs educators at all
levels of the organization. The company is committed to teachers
and to developing creative ways to teach and learn science,
technology, engineering, and mathematics (STEM) using hands-on
science. Vernier creates easy-to-use and affordable science
interfaces, sensors, and graphing/analysis software. With worldwide
distribution to over 140 countries, Vernier data loggers are used
by educators and students from elementary school to university.
Vernier technology-based solutions enhance STEM education, increase
learning, build students' critical thinking skills, and support the
science and engineering practices detailed in the Next
Generation Science Standards (NGSS). The Vernier business
culture is grounded in Earth-friendly policies and practices, and
the company provides a family-friendly workplace. For more
information, visit http://www.vernier.com.
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SOURCE Vernier Software & Technology