TORONTO, March 27,
2024 /CNW/ - Chair-man Mills Corp., Canada's premier national event and tent
solutions provider, has joined forces with GenWell (formerly The
GenWell Project), a national movement introduced in 2016 to help
Canadians become healthier and happier through in-person
connections. The event solutions leader, which provides rental
solutions to over 30,000 events per year from Vancouver to Halifax, has partnered to become the
movement's first National Sponsor. The partnership is based on the
commitment both organizations share in enabling Canadians to gather
and connect, and the wide body of research that confirms the
benefits of such connections on health, wellbeing and
happiness.
"In-person human connections are absolutely fundamental to our
overall wellbeing," says Allison
Freeman, Chief Executive Officer at Chair-man Mills Corp.,
which operates a portfolio of nine brands across the country
including Event Rental Group, Regal Tents and Structures and
Loungeworks. "Our purpose is to create engaging spaces that spark
remarkable experiences and connections. We recognize that in-person
human interaction is a pillar of social, physical, mental and
emotional health and are so proud to play a role in facilitating
Canadians to benefit from such events. GenWell's mission aligns
beautifully with our purpose, and we are privileged to support its
important work."
Research reveals that in-person social engagement has a direct
impact on overall health, wellbeing, happiness and longevity.
Events and gatherings help individuals feel a sense of community
and connection that has been proven to positively contribute to
health markers like heart and mental health, blood pressure and
immune resistance. These in-person encounters in social settings
also provide communal benefits such as the potential for greater
dialogue and understanding among individuals and groups, and a
greater sense of hope and harmony among attendees.
"We are thrilled to have Chair-man Mills Corp, an iconic brand
in the North American event rental industry, as our first national
corporate partner," says Pete
Bombaci, founder of GenWell. "There is a powerful alignment
between its products and services and our mission, and we are
looking forward to exploring the many ways this partnership will
allow us to collaborate to help build a more connected Canada where everyone thrives."
As part of the collaboration, GenWell will share its insights,
knowledge and tools with Chair-man Mills Corp. colleagues, clients
and partners — each of whom plays an essential role in enabling
Canadians to engage and connect.
Later this summer, inspired by the work of GenWell, the first
edition of the Canadian Social Connection Guidelines will be
released, which will reinforce the importance of our social
connections and social health to our physical and mental
well-being.
About Genwell
A registered Canadian non-profit organization, GenWell (formerly
The GenWell Project) is a grassroots Global Human Connection
Movement, whose mission is to make the world a happier and
healthier place by educating people about the importance of
face-to-face social connection as a proactive step to improve our
overall health, happiness, and longevity, as well as for those
around us. The organization shares information, research, tips,
tools and motivation through its social channels and website to
help people create healthy connection habits. It also activates
around two weekends a year – spring and fall – when it sets out to
be the catalyst that triggers people to reach out and get connected
face-to-face with family, friends, neighbours, classmates and
colleagues. Learn more at genwellproject.org.
About Chair-man Mills
Corp.
Founded in 1911, Chair-man Mills Corp. is Canada's premier provider of tent and event
services, delivering more than 30,000 memorable events per year.
Chair-man Mills Corp. serves its customers – venues, caterers,
event planners and everyday hosts – through a portfolio of renowned
brands that includes Event Rental Group, Contemporary Furniture
Rentals, Regal Tent Productions, Advanced Tent Rental, A&B
Partytime, Loungeworks, MacFarlands and Higgins Event Rentals.
Propelled by a mission to create engaging spaces that spark
remarkable experience and connections, the company enables
Canadians to gather across social, corporate, philanthropic, and
community gatherings. Learn more at chairmanmills.com.
SOURCE The GenWell Project