SAN FRANCISCO, Feb. 20, 2020 /PRNewswire/ -- Globant (NYSE:
GLOB), a digitally native technology services company, today
released its 2020 Trends in Technology report. Released annually,
the report highlights emerging business technology trends and
examines how they will influence organizational operations.
This year's report aims to help organizations to anticipate and
thoroughly understand customer concerns to better address their
needs. Beyond 2020, Globant predicts companies will drive improved
customer experiences by learning about and adopting more advanced
forms of deep learning, artificial intelligence and natural
language processing technologies.
"As a digitally native company, we are enthusiastic about the
future of technologies and how they can contribute to improve the
relationship with end users. We believe it's important to share our
vision on what's coming next, to help organizations evolve their
business" said Guibert Englebienne CTO and co-founder at Globant.
"This report is an opportunity for forward thinking companies to
envision new challenges and be ready to address them as they are
looking to keep tech moving for the future."
This year's highlights include:
- Intuitive Decisions: Context aware AI is the
first step to making intuitive decisions. With diverse and
multi-level data available across device interactions,
context-aware computing can help decipher the meaning of a
situation to respond accordingly to it.
- Ubiquitous Interactions: The combination of sensors,
voice assistants, personal devices, and context-aware AI is
enhancing the Smarter Assistance ecosystem to be seamlessly
ubiquitous in interactions. In the future, companies will look into
speech and image recognition, chatbots and machine learning working
in unison, to integrate all the devices and create a smarter
assistance ecosystem, filling our daily lives with ubiquitous
- Cyber Immunity: First, Cyber Immunity will rely more on
Self-adaptive security technology, which not only detects a
threat to avert an attack, but it also studies the threat mechanism
and its motives through a continuous self-learning system to better
defend against potential future attacks. Second, it will rely on
Continuous Authentication. By verifying a combination of
attributes and user behaviors (like finger pressure, movement
patterns, and speed), it can monitor user activity, to identify and
interrupt any inconsistent behavior.
To read Globant's 2020 Trend in Technology report and explore
how your organization can become an Augmented Digital Business, see
We are a digitally native company where
innovation, design and engineering meet scale. We use the latest
technologies in the digital and cognitive fields to transform
organizations in every aspect.
- We are more than 11,200 professionals and we are present in 17
countries working for companies like Google, Southwest Airlines, EA
and BBVA among others.
- We are featured as a business case study at Harvard, MIT and
- We are a member of the Cybersecurity Tech Accord (2019)
For more information, visit www.globant.com
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