Frontier Communications Implements Progress DataXtend SI to Enhance Customer Service
July 21 2008 - 8:00AM
Business Wire
Progress Software Corporation (NASDAQ: PRGS), a global supplier of
application infrastructure software used to develop, deploy,
integrate and manage business applications, announced today that
Citizens Communications Company (NYSE: CZN), which operates as
�Frontier Communications,� has implemented Progress� DataXtend�
Semantic Integrator (SI) to reconcile data definitions between
systems to enable data integration based on a common model.
Frontier chose DataXtend SI as a critical piece of a larger
customer relationship management (CRM) project designed to minimize
customer handoffs and increase up-selling opportunities. Frontier
wanted to target opportunities more effectively using real-time
knowledge of a customer�s existing services. The system, based on
DataXtend SI, includes a third-party eBusiness product catalog,
various legacy operational support and billing support systems, and
an enterprise service bus (ESB) -- in this case the WebSphere
Process Server -- as the integration backbone. DataXtend SI also
reconciles the different data definitions of the product catalog
and legacy systems, allowing them to communicate. Specifically, the
third-party eBusiness system calls a web service endpoint on the
ESB. The ESB then calls into DataXtend, which maps data from the
incoming request to a common model based on the TM Forum's Shared
Information Data (SID) model. The next step maps the resulting
common model to the data model of the legacy system needed to
fulfil the request. DataXtend SI, with its standards-based,
common-model approach to semantic integration, has enabled Frontier
to meet its goals and critical timelines. The DataXtend SI
implementation has helped Frontier minimize customer touch points
by making integrated customer account information available to
customer service representatives (CSRs) during calls. Previously,
Frontier CSRs had to access multiple systems to obtain customer or
product specific information. Now they can seamlessly access
information across a subscriber�s entire account, greatly improving
their ability to meet customer needs and maximize up-selling
opportunities. In addition to increased efficiency in handling
incoming orders, CSRs can now better gauge the appropriateness of
various marketing offers for individual customers without
transferring the calls to other departments. This visibility opens
up opportunities to up-sell and cross-sell more effectively,
enabling Frontier to increase revenue across its service lines.
�With DataXtend SI, we will reduce our integration efforts, improve
time-to-market, stay on top of on-going data changes, and continue
to improve the customer experience,� said Michael Finn, IS Manager,
Frontier. �Specifically, DataXtend allows us to validate data
exchanges between systems by focusing on the business integrity of
data, making disparate systems �sing� together. In turn, we can
consolidate and simplify our integration development effort and
target the right services and special offers to existing customers.
DataXtend SI will allow us to reach our project goals and put us in
a strong position to complete future projects that will benefit our
customers.� Once Frontier has completed the implementations for
existing customers and then for new customers and services, it
plans to utilize DataXtend SI to produce a fully self-sufficient
customer service option that allows it to target new customers and
offer new services without re-structuring its existing system.
�Frontier is the second largest rural local exchange company in the
country and a proven leader in offering telephone, television and
Internet products and services to small and medium-sized markets
around the country. Continually improving the customer experience
drives everything the company does, so we are thrilled to add it to
our expanding roster of telecom customers,� said Ken Rugg, VP and
General Manager, DataXtend, Progress Software. �Customer service
has been a historic pain point for telecom providers, but now that
does not have to be the case. By eliminating service silos and
enabling CSRs to access all available subscriber information,
Frontier will be able to serve its customers more simply,
efficiently and quickly. Progress DataXtend SI will help Frontier
continue its transformation of customer service into an
organizational strength that will generate increased revenue and
good will across its broad customer base.� About Progress Software
Corporation Progress Software Corporation (NASDAQ: PRGS) provides
application infrastructure software for the development,
deployment, integration and management of business applications.
Our goal is to maximize the benefits of information technology
while minimizing its complexity and total cost of ownership.
Progress can be reached at www.progress.com or +1-781-280-4000.
About Citizens Communications Company Citizens Communications
Company (NYSE: CZN) operates under the brand name of Frontier and
offers telephone, television and Internet services in 24 states.
More information is available at www.czn.com and
www.frontieronline.com. Progress and DataXtend are trademarks or
registered trademarks of Progress Software Corporation. Any other
trademarks or service marks contained herein are the property of
their respective owners.
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