NEW YORK, April 6, 2020 /PRNewswire/ -- SiriusXM
announced today that SoulCycle Radio will launch instructor-guided
virtual workouts on the popular music channel, in addition to
regular programming, to help listeners workout with inspiration and
music-motivation at home. Beginning Monday,
April 6 at 9 am ET, SiriusXM
listeners will find favorite SoulCycle instructors sharing their
own music playlists and workout tips to take you through a one-hour
workout at home – no equipment or level of expertise
needed.
The instructor-guided workouts with SoulCycle Radio on SiriusXM
will be available weekdays with three new sessions a day;
9 am ET for a morning workout
session; 3 pm ET for a midday
workout; and 9 pm ET for a more
reflective evening workout. Listeners to SoulCycle Radio (channel
4) will be treated to an hour of uplifting music plus exercise tips
and motivational messages from SoulCycle's popular instructors
including Stacey Griffith,
Laurie Cole, Sue Molnar, Melanie
Griffith, Bevin Prince, Samantha Jade, Jaclyn Mitgang, Noa
Shaw, Ariel Padilla and
Junior Kennedy.
Every weekday, SoulCycle instructors will share new playlists of
inspiring songs to help lift spirits and get you moving wherever
you are. The curated music will follow the arc of a typical
workout class – taking you from warm up, to high intensity, to cool
down and a relaxing stretch. SoulCycle Radio will also feature
"marathon weekends" where listeners will be treated to more virtual
workout sessions every three hours on Saturdays and Sundays. Also
beginning April 10, Pandora will
launch six new exclusive instructor playlists featuring curated
music selections with personal audio introductions.
In addition to virtual workout playlists three times a day,
SoulCycle Radio listeners can tap into SiriusXM.com and the
SiriusXM app at any time to listen to music and instructor
playlists on demand: siriusxm.us/soulcycleworkout.
SoulCycle Radio is dedicated to playing feel-good music along
with inspiring messages from a variety of SoulCycle instructors
from coast-to-coast. Listeners to the channel can expect to
hear music from artists such as Ariana
Grande, Lizzo, Beyonce, Jay Z, The Chainsmokers and much
more.
SoulCycle Radio is available to subscribers nationwide on
SiriusXM radios (channel 4) and to everyone – including anyone who
is not already a SiriusXM subscriber – on the SiriusXM app and
connected devices as part of SiriusXM's recently announced free
streaming access period through May
15. For more information and to start listening, visit:
SiriusXM.com/streamfree
About SoulCycle
SoulCycle is the leading lifestyle brand that redefines
health and wellness through unique mind-body-soul experiences. It
was founded on a few simple ideas: That fitness could be a
physical, musical and inspirational experience, and one that you
look forward to. With transformative class offerings, strong
community, talented instructors and unparalleled hospitality,
SoulCycle serves an important purpose: move people to move the
world.
SoulCycle transformed boutique fitness with the launch of its
signature indoor cycling class in New
York City in 2006, and has since continued to
innovate and grow for its community. There are currently 99
studios across the U.S. and internationally in Canada and England. In addition to offering a
one-of-a-kind fitness experience, studios are popular retail
destinations, featuring the brand's proprietary apparel collection,
Soul by SoulCycle. In 2020, SoulCycle rolled out its highly
anticipated at-home bike in partnership with Variis, a
first-of-its-kind fitness platform from Equinox Media. Now, riders
everywhere can harness the energy of the SoulCycle experience.
About SiriusXM
Sirius XM Holdings Inc. (NASDAQ: SIRI) is the leading audio
entertainment company in the U.S., and the premier programmer and
platform for subscription and digital advertising-supported audio
products. Pandora, a subsidiary of SiriusXM, is the largest
ad-supported audio entertainment streaming service in the U.S.
SiriusXM and Pandora together reach more than 100 million people
each month with their audio products. SiriusXM, through Sirius XM
Canada Holdings, Inc., also offers satellite radio and audio
entertainment in Canada. In
addition to its audio entertainment businesses, SiriusXM offers
connected vehicle services to automakers and directly to consumers
through aftermarket devices. For more about SiriusXM, please go
to: www.siriusxm.com.
This communication contains "forward-looking statements"
within the meaning of the Private Securities Litigation Reform Act
of 1995. Such statements include, but are not limited to,
statements about future financial and operating results, our plans,
objectives, expectations and intentions with respect to future
operations, products and services; and other statements identified
by words such as "will likely result," "are expected to," "will
continue," "is anticipated," "estimated," "believe," "intend,"
"plan," "projection," "outlook" or words of similar meaning. Such
forward-looking statements are based upon the current beliefs and
expectations of our management and are inherently subject to
significant business, economic and competitive uncertainties and
contingencies, many of which are difficult to predict and generally
beyond our control. Actual results and the timing of events may
differ materially from the results anticipated in these
forward-looking statements.
The following factors, among others, could cause actual
results and the timing of events to differ materially from the
anticipated results or other expectations expressed in the
forward-looking statements: our substantial competition, which is
likely to increase over time; our ability to attract or increase
the number of subscribers, which is uncertain; our ability to
profitably attract and retain more price-sensitive consumers;
failure to protect the security of personal information about our
customers; interference to our service from wireless operations; a
decline in the effectiveness of our extensive marketing efforts;
consumer protection laws and their enforcement; our failure to
realize benefits of acquisitions or other strategic initiatives,
including the acquisition of Pandora Media, Inc.; unfavorable
outcomes of pending or future litigation; the market for music
rights, which is changing and subject to uncertainties; our
dependence upon the auto industry; general economic conditions;
existing or future government laws and regulations could harm our
business; failure of our satellites would significantly damage our
business; the interruption or failure of our information technology
and communications systems; rapid technological and industry
changes; failure of third parties to perform; our failure to comply
with FCC requirements; modifications to our business plan; our
indebtedness; damage to our studios, networks or other facilities
as a result of terrorism or natural catastrophes; our principal
stockholder has significant influence over our affairs and over
actions requiring stockholder approval and its interests may differ
from interests of other holders of our common stock; impairment of
our business by third-party intellectual property rights; and
changes to our dividend policies which could occur at any time.
Additional factors that could cause our results to differ
materially from those described in the forward-looking statements
can be found in our Annual Report on Form 10-K for the year ended
December 31, 2019, which is filed
with the Securities and Exchange Commission (the "SEC") and
available at the SEC's Internet site (http://www.sec.gov). The
information set forth herein speaks only as of the date hereof, and
we disclaim any intention or obligation to update any forward
looking statements as a result of developments occurring after the
date of this communication.
Source: SiriusXM
Media contacts:
Amy Galleazzi
212-901-6552
Amy.galleazzi@siriusxm.com
Kimberly Gibbs
914-715-5676
kimberly.gibbs@soul-cycle.com
View original content to download
multimedia:http://www.prnewswire.com/news-releases/soulcycle-radio-to-launch-instructor-guided-virtual-workouts-beginning-april-6-on-siriusxm-301035541.html
SOURCE Sirius XM Holdings Inc.