Programming Topped 2 Million Live Views
Since Pilot Rollout in November
Around-the-Clock Schedule Features Hundreds
of Hours of Original Content and Tournaments from HyperX Esports
Arena Las Vegas and European Studio Productions
Allied Esports, a global esports entertainment company (“Allied
Esports” or the “Company”) and a subsidiary of Allied Esports
Entertainment, Inc. (NASDAQ: AESE), has announced the launch of a
24-hour cross-channel content strategy on Twitch. Hundreds of hours
of Allied Esports’ tournament productions and exclusive original
content will be programmed around the clock across the Company’s
Twitch channels, including the newly branded “Allied24Seven”
channel, formerly known as “HyperXESALV.”
The new 24-hour programming schedule, which has generated more
than 2 million Live Views on Allied Esports’ Twitch channels since
a pilot rollout was started in November, will include a wide
selection of recent and classic Allied Esports event broadcasts
from North America and Europe, including:
- Original Productions: High-profile events, including
Ninja Vegas ’18 and PlayTime™ with KittyPlays, featuring gaming
superstars such as Ninja, KittyPlays, Myth and Pokimane, plus
Cleveland Browns quarterback Baker Mayfield and New York Mets
pitcher Trevor May.
- Professional Events: Top-tier tournaments, including the
Allied Esports Odyssey VALORANT Ignition Series tournament
featuring G2 Esports, Team Liquid, FunPlus Phoenix, Ninjas in
Pyjamas, Vodafone Giants and BBL Esports; the VIE.gg CS:GO Legend
Series, as well as additional Legend Series events, including
VALORANT, Call of Duty and CS:GO; and the Allied Esports Vegas
Minor featuring Rainbow Six Siege.
- Community Competitions: Weekly LAN and online events,
including Friday Frags featuring Fortnite, Saturday Night Speedway
featuring Mario Kart 8, the Strafe Series featuring VALORANT and
the Combustion Series featuring Rocket League, showcasing rising
stars from Allied Esports’ gaming communities.
“With viewership across streaming platforms continuing to
increase, we have the ability to tap into our extensive library and
deliver a variety of exciting programming to both the stalwart and
new, pandemic-era audiences clamoring for gaming content,” said
Frank Ng, CEO of Allied Esports Entertainment. “From professional
teams in top-tier tournaments to original events and weekly
community competitions, fans now have the opportunity to experience
the full array of our unique brand of esports entertainment.”
Allied Esports’ main Twitch channel, Twitch.tv/AlliedEsports,
will continue as the home of the Company’s live event streams,
including weekly online and offline tournaments produced at HyperX
Esports Arena Las Vegas, as well as top-tier events produced from
the HyperX Esports Studio in Hamburg, Germany.
As part of the new content strategy, Allied Esports has also
transitioned its live broadcast of its popular Saturday Night
Speedway featuring Mario Kart 8 tournament to YouTube to capitalize
on the platform’s increased live esports viewership, which reached
1.6 billion cumulative hours watched in the third quarter of 2020,
a jump of 131% year-over-year. Re-airs of Saturday Night Speedway
will be programmed into Allied Esports’ 24-hour schedule on
Twitch.
For additional information, follow @AlliedEsports and follow or
subscribe to Twitch.tv/AlliedEsports and
Twitch.tv/Allied24Seven.
About Allied Esports
Named one of the World’s Most Innovative Companies by Fast
Company, Allied Esports International, Inc. is at the forefront of
esports entertainment with a global network of properties designed
to serve as competition battlegrounds, community experience hubs
and content production centers.
Through direct operation or membership in the Allied Esports
Property Network, the world’s first esports affiliate program,
Allied Esports’ facilities span North America, Europe, China and
Australia, and include the world-renowned HyperX Esports Arena Las
Vegas, a fleet of mobile arenas, the HyperX Esports Trucks, and the
HyperX Esports Studio in Hamburg, Germany.
Allied Esports’ properties serve as the home to a number of
online and offline proprietary productions and events, including
Friday Frags and Saturday Night Speedway, as well as original
partner programs like the Simon Cup.
For more information about Allied Esports, visit
AlliedEsports.gg and follow @AlliedEsports. Allied Esports
International, Inc. is a subsidiary of Allied Esports
Entertainment, Inc.
About Allied Esports
Entertainment
Allied Esports Entertainment, Inc. (NASDAQ: AESE) is a global
leader in esports entertainment, providing innovative
infrastructure, transformative live experiences, multiplatform
content and interactive services to audiences worldwide through its
strategic fusion of two powerful brands: Allied Esports and the
World Poker Tour (WPT). For more information, visit
AlliedEsportsEnt.com.
Forward Looking
Statements
This press release includes “forward looking statements” within
the meaning of the “safe harbor” provisions of the United States
Private Securities Litigation Reform Act of 1995. When used in this
press release, the words “estimates,” “projected,” “expects,”
“anticipates,” “forecasts,” “plans,” “intends,” “believes,”
“seeks,” “may,” “will,” “should,” “future,” “propose” and
variations of these words or similar expressions (or the negative
versions of such words or expressions) are intended to identify
forward-looking statements. These forward-looking statements are
not guarantees of future performance, conditions or results, and
involve a number of known and unknown risks, uncertainties,
assumptions and other important factors, many of which are outside
the control of us, that could cause actual results or outcomes to
differ materially from those discussed in the forward-looking
statements. Important factors, among others, that may affect actual
results or outcomes include: our ability to execute on our business
plan; our ability to retain key personnel; general economic and
market conditions impacting demand for our products and services;
adequacy of our funds for future operations; our future expenses,
revenue and profitability; our ability to develop new products; our
dependence on key suppliers, manufacturers and strategic partners;
and industry trends and the competitive environment in which we
operate. These and other risk factors are discussed in our reports
filed with the Securities and Exchange Commission. We do not
undertake any obligation to update or revise any forward-looking
statements, whether as a result of new information, future events
or otherwise, except as required by law.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20201216005338/en/
Media Contact: Brian Fisher Allied Esports
brian@alliedesports.com
Investor Contact: Lasse Glassen Addo Investor Relations
lglassen@addoir.com 424-238-6249
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