ThermoView Industries Announces Model THV Retail Home Center Expansions
April 02 2004 - 11:44AM
PR Newswire (US)
ThermoView Industries Announces Model THV Retail Home Center
Expansions LOUISVILLE, Ky., April 2 /PRNewswire-FirstCall/ --
ThermoView Industries, Inc. , one of the nation's largest
full-service home improvement remodeling companies announced today
that it will begin expanding its retail locations in an effort to
impact bottom line growth. ThermoView plans to open "Model THV"
locations in June of this year, beginning with model sites in
Illinois and Kentucky. "The Model THV concept is the result of our
extensive research and development into the best practices of our
industry," said Charles L. Smith, ThermoView's president and CEO.
"We believe that Model THV retail home centers can be profitable in
smaller, attractive marketsrelative to our current product
offerings. Model THV will utilize low overhead retail locations in
these markets and offer consumers high quality THV products and
service at up to 20% less than some of our existing markets." With
greatly reduced operational expenses, ThermoView anticipates that
Model THV retail home centers will require substantially less
revenue to achieve bottom line growth. Utilizing a media driven
advertising and marketing campaign to generate leads for their
sales process, ThermoView will attempt to integrate Model THV into
the local community. To do this, they plan on promoting their
concept with recruitment campaigns geared at hiring only local
personnel to operate the sales and installations processes. At the
same time, ThermoView will offer local staff members the
opportunity to earn a vested interest in the Model THV retail home
center over a period of time. "Our products have always been the
highest grade offered in the industry and we sincerely feel that we
can provide the right people with an opportunity to manage and
someday own their own home remodeling company under the THV name,"
said Smith. "We feel that Model THV provides the home improvement
consumer a local flavor backed by national support." Given the
anticipated success in these new locations, this Model THV concept
could serve as a blueprint for many ThermoView expansions to come.
"We are focused on growth and with our research and experience, we
believe these new Model THV home centers will be received by the
public with great enthusiasm," said Smith. About ThermoView
Industries, Inc. ThermoView is a national company that designs,
manufactures, markets and installs high-quality replacement windows
and doors as part of a full-service array of home improvements for
residential homeowners. ThermoView's other services include vinyl
siding and home-textured coatings; kitchen and bathroom remodeling;
patio, deck and sunroom construction; and roofing. ThermoView's
common stock is listed on the American Stock Exchange under the
ticker symbol "THV." Additional information on ThermoView
Industries is available at http://www.thv.com/ . Safe Harbor
Statement Statements in this news release that are not descriptions
of historical facts are forward-looking statements that are subject
to risks and uncertainties. Words such as expect, intends,
believes, plans, anticipates and likely also identify
forward-looking statements. All forward-looking statements are
based on current facts and analyses. Actualresults may differ
materially from those currently anticipated due to a number of
factors including, but not limited to history of operating losses,
anticipated future losses, competition, future capital needs, the
need for market acceptance, dependence upon third parties,
disruption of vital infrastructure and intellectual property
rights. All forward-looking statements are made pursuant to the
Securities Litigation Reform Act of 1995. Additional information on
factors that may affect the business and financial results of the
Company can be found in filings of the Company with the Securities
and Exchange Commission. ThermoView undertakes no obligation to
update forward-looking statements for revisions or changes after
the date of this release. CONTACTS: David Iglehart, National
Advertising Director, ThermoView Industries, Inc., (
http://www.thv.com/ ), 502-968-2020. DATASOURCE: ThermoView
Industries Inc. CONTACT: David Iglehart, National Advertising
Director of ThermoView Industries, Inc., +1-502-968-2020 Web site:
http://www.thv.com/
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