BT Sport selects Ericsson to launch UK's first UHDTV channel
June 23 2015 - 3:05AM
- Ericsson will design, build and run a range of
new services for BT Sport, including three new BT Sport TV channels
and a multi-screen, interactive red button service
- The deal includes BT Sport UHD, the first
ultra-high-definition channel to launch in the UK
- Additionally, BT Sport will extend its existing
broadcast and media services contract with Ericsson for BT Sport 1
and 2 by an additional three years
Ericsson (NASDAQ: ERIC) today announced that it
has signed a multi-year broadcast and media services deal with BT
Sport to help launch three new television channels and an
interactive red button service in the UK.
Ericsson will be responsible for designing,
building and running BT Sport Europe, free-to-air service BT Sport
Showcase, and BT Sport UHD. BT Sport UHD will be the first
ultra-high-definition channel to launch in the UK and will feature
live football and other premium content.
Ericsson will also help to deliver BT Sport's new
BT Sport Extra red button service, which will enable viewers to
choose between eight UEFA games broadcast live simultaneously -
including UEFA Champions League and UEFA Europa League games.
As part of the deal, BT Sport has also extended
Ericsson's existing six-year contract for BT Sport 1 and 2 by an
additional three years. This contract includes playout and media
management services and access services for both channels.
Jamie Hindhaugh, COO, BT Sport and BT TV, said:
"BT Sport's UEFA Champions League coverage sets out to bring
viewers the best ever experience of football's leading club
competition. Our 4K coverage of the UEFA Champions League alongside
other competitions will bring a truly cinematic experience into
fans' living rooms."
Thorsten Sauer, Head of Broadcast and Media
Services at Ericsson, says: "We are very proud that BT has selected
Ericsson to help launch a new range of high-profile TV services,
including the UK's first UHDTV channel. BT Sport has made a
significant commitment to its sport broadcasting portfolio, and we
are delighted that Ericsson will play an integral role in its
future success. This partnership is a significant win for our
business and really underlines our role as a trusted partner to
some of the world's leading broadcasters and sports rights holders.
We will continue to work hard to deliver high-quality, innovative
services."
BT Sport was launched in August 2013 and currently
shows exclusive live action from the Premier League, FA Cup, and
Europa League. Customers can also enjoy live football matches from
top-flight European leagues, including Germany's Bundesliga,
Italy's Serie A and France's Ligue 1. BT Sport is available via BT
TV, Sky's satellite platform, Virgin Media and via the BT Sport
App.
Ericsson and BT Sport have been working on UHDTV
together for some time, combining in 2013 for the first full
multi-camera production of a sports event captured in 4K UHDTV and
transmitted live internationally via satellite and fiber. Last
year, Ericsson received the NAB Technology Innovation Award for its
pioneering work in UHDTV.
NOTES TO EDITORS
Broadcast and Media Services press
backgrounder
Download high-resolution photos and
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Ericsson is the driving force
behind the Networked Society - a world leader in communications
technology and services. Our long-term relationships with every
major telecom operator in the world allow people, business and
society to fulfill their potential and create a more sustainable
future.
Our services, software and
infrastructure - especially in mobility, broadband and the
cloud - are enabling the telecom industry and
other sectors to do better business, increase efficiency, improve
the user experience and capture new opportunities.
With approximately 115,000
professionals and customers in 180 countries, we combine global scale with technology and services
leadership. We support networks that connect more than 2.5 billion
subscribers. Forty percent of the world's mobile traffic is carried
over Ericsson networks. And our investments in research and
development ensure that our solutions - and our customers - stay in
front.
Founded in 1876, Ericsson has its
headquarters in Stockholm, Sweden. Net sales in 2014 were SEK 228.0
billion (USD 33.1 billion). Ericsson is listed on NASDAQ OMX stock
exchange in Stockholm and the NASDAQ in New York.
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FOR FURTHER INFORMATION, PLEASE CONTACT
Ericsson Corporate Communications
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Press Release - BT Sport selects
Ericsson
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Source: Ericsson via Globenewswire
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